Social Media and Events Specialist

San Jose, CA (Hybrid)

$30/hr – $40/hrMid Level3+ years expFull time

Posted 2 weeks ago

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Job Summary

Own and drive social media strategy and content for multiple clients, from calendars and campaigns to performance monitoring and paid amplification.

  • Develop and manage social media calendars
  • Create and optimize campaigns
  • Analyze performance and report results

Job Description

Responsibilities

  • Social Media Strategy and Account Management
  • Develop and manage social media calendars for multiple clients and campaigns.
  • Create thoughtful, creative, and audience-appropriate social media campaigns.
  • Write engaging captions and calls to action that reflect each client’s voice and goals.
  • Schedule and publish content using platforms such as Later, Hootsuite, Meta Business Suite, or similar tools.
  • Monitor account performance, identify opportunities for growth, and recommend adjustments based on results.
  • Respond appropriately and professionally to comments, questions, and community interactions.
  • Maintain consistent posting schedules and ensure content is accurate, timely, and aligned with approved messaging.
  • Support organic account growth through strong content, audience engagement, partnerships, and campaign planning.
  • Boost posts and create paid campaigns through Meta.

Requirements

  • A bachelor’s degree in marketing, communications, public relations, journalism, digital media, event management, hospitality, recreation management, community development, or a related field, plus at least three years of relevant professional experience; or
  • At least five years of equivalent professional experience in social media, content creation, marketing, communications, community engagement, and events, or a closely related field.
  • A proven track record of growing and managing social media accounts.
  • Experience creating and maintaining social media content calendars.
  • Strong creative campaign development and brainstorming skills.
  • Excellent writing, editing, proofreading, and storytelling abilities.
  • Experience writing social media captions, newsletters, and short-form articles or blog posts.
  • Experience taking photos and creating short-form video content.
  • Basic graphic design skills and experience creating polished digital graphics.
  • Experience using social media scheduling and management platforms such as Later, Hootsuite, or Meta Business Suite.

Preferred

  • Experience developing and managing paid social media campaigns.
  • Experience selecting and refining audiences for social media advertising.
  • Experience interpreting social media analytics and preparing performance reports.
  • Experience coordinating public events, community programs, business district activities, or placemaking projects.
  • Experience sourcing and coordinating vendors, performers, instructors, or exhibitors.
  • Experience collecting contracts, insurance documents, permits, tax forms, or other vendor paperwork.
  • On-camera, interviewing, hosting, or public speaking experience.
  • Familiarity with accessibility practices for social media, including alt text, captions, readable graphics, and plain-language communication.
  • Proficiency in Adobe Creative Cloud, Canva, or similar creative software.

Benefits

  • Retirement plan (Roth IRA) and medical options
  • 2 paid weeks off per year with prior notice and approval.
  • Health insurance
  • Paid time off
  • Retirement plan
Ani & Cat LLC logo

Ani & Cat LLC

Ani & Cat is a full-service marketing and business development firm based in San José, CA.

Founded in 2011
San Jose, California, USA
5 employees (2 in marketing)

Traffic Signals

Monthly Visitors
94
Traffic Source Mix
Search
32.1%
Direct
42.1%
Referral
12.6%
Social
10.1%
Paid
1.9%

Headcount Trend

Current headcount: ~5

Marketing Team

Marketing Team Size
1 (20% of company)
Marketing Roles Posted (Last 30 Days)
2