Social Media & Digital Marketing Intern at The Be. Org | District of Columbia, USA

The Be. Org

Social Media & Digital Marketing Intern

District of Columbia, USA (Hybrid)

Salary Not AvailableIntern/New GradInternship

Posted 6 weeks ago

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Job Summary

Own a cross platform content and distribution loop focused on Gen Z, turning trends into bite sized pieces, with weekly performance reporting and collaboration across teams to highlight youth impact.

Cross platform content: Own Instagram, LinkedIn, TikTok, YouTube Shorts, email, and web content strategy.
Content creation and repurposing: Produce short-form video, graphics, captions, storytelling; repurpose long-form content.
Performance and collaboration: Track engagement, deliver monthly reports, and coordinate with teams to lift youth impact stories.

Job Description

Responsibilities

Support implementation of a cross-platform content strategy (Instagram, LinkedIn, TikTok, YouTube Shorts, email, website)
Create engaging short-form video, graphics, captions, and storytelling content
Assist in developing content calendars aligned with programs, events, and campaigns
Repurpose long-form content into short-form, high-impact digital pieces
Track and analyze engagement metrics using social insights and analytics tools
Provide monthly performance reports and recommendations for growth
Support SEO efforts to improve website visibility and search rankings
Research trends, hashtags, and emerging platforms relevant to Gen Z audiences
Draft and schedule newsletters and stakeholder communications
Assist with segmentation and engagement tracking
Help maintain brand consistency across all digital communications
Pitch local media outlets and support press outreach efforts
Provide live social coverage of programs and events
Develop post-event recap content (video, blog, carousel posts)
Attend required trainings and team meetings
Contribute creative ideas during marketing brainstorms
Collaborate across departments to highlight youth impact stories
Utilize AI tools responsibly to enhance workflow efficiency

The Be. Org

Serving the Baltimore area and beyond, The Be. Org is a female-founded, Black-owned, and benefiting nonprofit dedicated to encouraging and nurturing youth to live above their socially imposed limitations; to develop their character, talents, and leadership skills allowing them to go beyond a dream and achieve remarkable excellence. The Be. Org approach combines leadership and skills development through creative workshops, a signature enrichment curriculum, and youth conferences.

Founded in 2014

Baltimore, Maryland, USA

12 employees (2 in marketing)

www.thebeorg.com