Responsibilities

• Oversee the company's presence on various social media platforms, including Facebook, LinkedIn, Instagram, and more.
• Collaborate with global operations to unify and promote products and events across all world regions, ensuring consistency and coherence in messaging while upholding brand standards.
• Manage the online brand to increase awareness and visibility, adhering to Evapco's brand guidelines and standards.
• Implement search engine optimization (SEO) strategies to improve website visibility and traffic.
• Manage content creation, revisions, and updates for global websites, focusing on enhancing usability, design, and content quality while maintaining brand consistency.
• Work with a third-party marketing firm to develop original, high-quality ad content, and plan and budget for advertising expenditures.
• Stay abreast of new technologies and trends in digital marketing to keep the company at the forefront of industry developments.
• Identify opportunities to improve organizational development aspects that would enhance content quality, such as employee recognition initiatives.
• Establish and maintain a regular publishing schedule for content across digital platforms.
• Monitor, listen, and respond to users in a proactive and engaging manner, cultivating leads and fostering community engagement.

Requirements

• Minimum of 2 years of relevant experience in social media marketing.
• Excellent communication skills, with the ability to convey information and ideas effectively to diverse audiences.
• Strong team player with the confidence to lead and guide others when necessary.
• Demonstrated proficiency in customer service techniques, including empathy, patience, advocacy, and conflict resolution.
• Exceptional attention to detail, with the ability to consistently produce accurate, high-quality work while managing multiple projects and deadlines.
• Proficiency in Adobe Creative Cloud applications (including Photoshop, InDesign, Illustrator, and Premiere Pro) and Canva, with the ability to create, edit, and maintain professional marketing materials that adhere to established brand standards.
• Strong organizational and project management skills, with the ability to prioritize competing responsibilities in a fast-paced environment.

Preferred

• Bachelor's degree in Marketing or a related field preferred.

Benefits

• Medical, Vision, & Dental Insurance
• Employee Stock Ownership Program – we are an employee-owned company
• Profit Sharing Bonus – which is paid twice per year
• (k)larity Plan - Voluntary Employee Retirement Savings Plan
• Paid Holidays
• Paid Vacation
• Paid Maternity and Paternity Leave
• Bereavement Pay
• Company Paid Basic Life Insurance equivalent to base salary, with option for Supplemental Life election
• Paid Sick Leave