Social Media & Digital Content Manager

Fitchburg, WI (Hybrid)

$46K/yr – $49K/yrMid Level3+ years expFull time

Posted 3 hrs ago

Top 1% of applicants do these two things.

The other 99% submit and hope. You're about to do something different.

Job Summary

Own BGCDC’s social media strategy, content creation, and campaign promotion across platforms, leading day-to-day management, storytelling, and event-focused outreach while tracking performance and collaborating with cross-functional teams.

  • Own and optimize the social media program across multiple platforms.
  • Drive content creation, storytelling, and live-event coverage for campaigns and programs.
  • Analyze performance data to refine strategy and improve engagement.

Job Description

Responsibilities

  • Social Media Strategy & Management – 50% .
  • Manage the day-to-day operation of BGCDC’s social media platforms, including Facebook, Instagram, LinkedIn, TikTok, and other emerging platforms.
  • Develop and maintain a social media content calendar aligned with organizational priorities, campaigns, programs, and events.
  • Create, schedule, and publish engaging posts, captions, stories, reels, short-form videos, graphics, and other platform-specific content.
  • Adapt organizational messaging for different platforms and audiences.
  • Monitor comments, messages, tags, and mentions and respond or route inquiries appropriately.
  • Maintain an active and consistent social media presence throughout the year.
  • Stay current on platform updates, digital trends, and nonprofit social media best practices.
  • Identify timely content opportunities and recommend new approaches to increase reach and engagement.
  • Track social media analytics and prepare regular performance reports.

Requirements

  • Associates degree required (Social Media, Communication, Graphic Design etc.)
  • One to three years of experience managing social media platforms, creating digital content, or supporting marketing and communications efforts required.
  • Experience with photography, videography, and short-form video editing.
  • Experience using various social media platforms such as Instagram, Facebook, Youtube, Tiktok, etc, required.
  • Strong written and verbal communication skills.
  • Experience creating engaging content across multiple social media platforms.
  • Experience using Canva and social media management platforms; Adobe Creative Suite experience preferred
  • This position is classified as exempt and full-time regular, requiring availability during operational hours (typically 9am-5:00pm) to fulfill the essential duties of the role, which will include working on holidays, weekends, and evenings as necessary to support events.
  • Required Hours

Preferred

  • Bachelor's degree preferred in Marketing, Communications, Public Relations, Digital Media, Journalism, Graphic Design, or a related field preferred.
Boys & Girls Clubs of Dane County logo

Boys & Girls Clubs of Dane County

We are a not-for-profit youth development organization serving over 7,750 youth in eleven locations, including eight school-based sites and three traditional Club sites in Dane County, Wisconsin. The Clubs fuel kids with the inspiration to dream and teach them the skills to achieve when they’re most impressionable through quality programs in five core areas: Character & Leadership Development; Education & Career Development; Health & Life Skills; The Arts; and Sports, Fitness & Recreation. For additional information please visit: www.bgcdc.orgDane County Needs Club Kids. Club Kids need YOU. Donate today! bit.ly/bgcdc_donate

Founded in 1999
Madison, Wisconsin, USA
68 employees (5 in marketing)

Traffic Signals

Monthly Visitors
6.1K
Traffic Source Mix
Search
27.3%
Direct
48.3%
Referral
6%
Social
16.9%
Paid
1.4%

Headcount Trend

Current headcount: ~69

Marketing Team

Marketing Team Size
5 (7% of company)
Marketing Roles Posted (Last 30 Days)
1

Funding

Last Raise
Grant, 3 years ago

Funding History

  • Sep 2022
    Grant

Recent News