Social Media Creative

New York City, NY (On-site)

$80K/yr – $90K/yrMid Level2+ years expFull time

Posted 12 hrs ago

Job Summary

Own and publish weekly assets while shaping the social channels for SMUGGLER, from concept to posting, with a focus on Instagram and LinkedIn. Lead content creation, editing, and storytelling across series, behind‑the‑scenes, and brand extensions, and evolve strategy and reporting to grow the audience and brand presence.

  • Own the calendar, posting, and day-to-day of the channels
  • Develop hooks and packaging to reach new audiences
  • Extend the brand through new formats and behind‑the‑scenes storytelling

Job Description

Responsibilities

  • Make the Work You'll concept, design, edit, write, and publish the assets that go out every week. - Create platform-native social content, with an immediate focus on Instagram and LinkedIn. - Shape raw footage, finished work, stills, and archival material into compelling edits, carousels, stories, and other formats. - Cut behind-the-scenes material into stories that bring wider audiences into the filmmaking process - Carry our running series forward – keeping each one sharp, consistent, and improving with every installment. - Develop strong creative hooks, structures, and packaging that earn attention from people who do not already follow SMUGGLER. - Work confidently in Premiere Pro, Photoshop, and InDesign, along with any other tools that help you move quickly and make excellent work. - Write concise, intelligent copy that feels unmistakably SMUGGLER. - Maintain a high bar for design, editing, typography, pacing, and finish. Run and Grow the Accounts - You own the calendar, the posting, and the day-to-day of the channels. - Help evolve SMUGGLER's social strategy, editorial priorities, and publishing rhythm. - Build and manage the content calendar, coordinating assets, approvals, deadlines, and launches. - Package each story for the platform and audience it is meant to reach rather than treating every channel the same. - Manage publishing and community engagement across SMUGGLER's social accounts. - Stay close to changes in platform behavior, algorithms, audience habits, and emerging formats. - Test new approaches to creative, hooks, timing, and packaging, then use the results to improve the work. - Run monthly reporting for company leadership, explaining what is working, what is not, and what we should try next. - Balance growth with taste, expanding the audience without compromising the SMUGGLER brand. Extend the Brand - SMUGGLER's voice does not stop at the feed. Over time, you'll help push it into original formats, editorial ideas, and new expressions of the brand. - Keep a finger on the pulse of film culture, emerging directors, photography, art, fashion, and the wider creative world. - Identify rising creative talent and share stories, people, and ideas SMUGGLER should be paying attention to. - Help plan crafted making-of and behind-the-scenes storytelling. - Source and collaborate with behind-the-scenes directors, photographers, editors, designers, and other creative partners in major production hubs around the world. - Bring the same visual sensibility to occasional decks, editorial packages, invitations, and other brand materials when needed. - Serve the growing audience by developing new, repeatable, ownable content series – formats with their own identity, built to stand on their own. - Contribute ideas for wherever and however SMUGGLER should show up next.

Requirements

  • Professional experience of at least 2-3 years
  • Fluent in the language of the internet. You understand platform-native behavior, emerging formats, and why something works in one context but not another.
  • Skilled in the Adobe Creative Suite. You are highly skilled in Premiere Pro, Photoshop, and InDesign.

Preferred

  • Experience running social accounts for a production company, studio, publisher, cultural brand, or creator with an established audience.
  • A background in entertainment, film production, advertising, editorial, or design.
  • Motion-design or animation skills, including experience with After Effects.
  • Experience shooting or directing short-form content.
  • Familiarity with content-management, newsletter or publishing tools.
  • A personal account, publication, film, or creative project that demonstrates your taste and point of view.
SMUGGLER logo

SMUGGLER

3.9 Glassdoor

SMUGGLER is a commercial, film, TV, theatre, and music video production company representing a roster of award-winning directors with experience across multiple mediums.Since its inception, SMUGGLER has won the most coveted awards including Emmys, Tonys, Grammys, Cannes Lion Grands Prix, and the Palme d'Or five times. The company has offices in Los Angeles, New York, and London.

Founded in 2002
Los Angeles, California, USA
209 employees (79 in marketing)
1% recommend to a friend

Salaries

Posted range

$80K/yr – $90K/yr

Taken straight from the job posting.

See all SMUGGLER salaries

Marketing Team

Marketing Team Size
41 (20% of company)
Marketing Roles Posted (Last 30 Days)
1

Funding

Total Funding
$220.6K
Last Raise
$220.6K
Series Unknown

Funding History

  • May 2014
    Series Unknown • $220.6K

Traffic Signals

Monthly Visitors
40.6K
Traffic Source Mix
Search
49.8%
Direct
31.6%
Referral
17.4%
Social
1.1%

Headcount Trend

Current headcount: ~209

Recent News

SMUGGLER logo

Social Media Creative

SMUGGLER · New York City, NY · On-site