Social Media Coordinator

Responsibilities

• Develop, organize, and execute compelling social media content across multiple brands, locations, and platforms.
• Write creatively and collaboratively with an emphasis on attention to detail and proper grammar for captions/copy.
• Create detailed spreadsheets and/or proposals for social calendars or content.
• Utilize Content Management Systems effectively to schedule and execute social posts upon approval from marketing leads.
• Maintain an internal organized library of content and assets.
• Partner with department managers and leads to concept new ideas and stay up to date on business needs and opportunities to drive growth.
• Create reports and summaries recapping social performance metrics.
• Support social and marketing teams with content capture and other on-site duties at winery events.
• Perform all other tasks as assigned by management.
• Reply and monitor comments on social media handles, engaging with followers and partnering with vendors.

Requirements

• College degree in marketing, advertising and/or 2+ years of relevant experience
• Minimum of 2-3 years in social media coordinating and content creation.
• Competent with Microsoft Office, Canva and/or Adobe Creative Suite.
• Proficient in grammar, copywriting, and asset selection.
• Experience with video editing software/apps
• Experience with content management systems like Airtable, Sprout, and/or Asana.
• Proficiency in creating various forms of digital content, particularly for social media platforms like Instagram, Facebook, TikTok, YouTube, Pinterest, LinkedIn and other like platforms.
• Strong interpersonal skills – this position requires you to develop and nurture relationships with winery staff, management and outside vendors/influencers
• Capable of working independently and as part of a team
• Excellent written and verbal communication skills.