Social Media Coordinator

Responsibilities

• Social Media & Content - Support social media strategies across multiple brands, including creating, writing, scheduling, and publishing engaging, on-brand content
• Social Media & Content - Maintain content calendars, coordinate creative assets, and monitor social channels while engaging with consumers, influencers, and media
• Influencer Marketing & Events - Research and coordinate influencer partnerships, including mailers, product shipments, giveaways, and event invitations
• Influencer Marketing & Events - Assist with event content capture and real-time social coverage as needed
• Trends, Analytics & Operations - Monitor social media trends, competitors, audience preferences, and platform updates to identify opportunities to improve performance
• Trends, Analytics & Operations - Assist with social media reporting, budgets, invoices, vendor documentation, and digital content management, including usage rights and approvals
• Trends, Analytics & Operations - Ensure content follows brand standards and alcohol beverage compliance guidelines

Requirements

• Bachelor’s Degree in Marketing, Communications, Digital Marketing, Social Media, Public Relations, or related field
• Minimum of 1-year professional experience in social media
• Highly organized, detail-oriented and able to manage multiple projects
• Outstanding verbal and writing skills to communicate effectively, and on-brand, with consumers
• In-depth knowledge of social media platforms and their use
• Savvy and knowledgeable about current social media best practices and innovations
• Knowledge of analytics, tracking and social media monitoring tools including Meta, SproutSocial, Later, Google Analytics, and other digital tools
• Basic understanding of Adobe Creative Suite programs
• Social Media Influencer connections, ability to work effectively and flexibly in a rapidly changing, fast-paced environment of a growing fine wine company

Benefits

• Kobrand Corporation offers a competitive salary, performance-based bonus, and a comprehensive benefits package.