Social Media Coordinator

Charleston, SC (On-site)

Salary Not AvailableMid LevelFull time

Posted 11 hrs ago

Job Summary

Own and execute client social media programs across platforms, translating campaigns into platform-specific content, coordinating shoots, approvals, and performance reporting.

  • Translate campaign plans into platform-specific social content and rollout schedules
  • Lead content calendars and shoots with cross-functional teams
  • Collaborate with design and paid media to deliver cohesive campaigns

Job Description

Responsibilities

  • Account management
  • Manage day-to-day posting, scheduling, and community management for assigned client accounts across Instagram, Facebook, TikTok, LinkedIn, and other platforms as needed
  • Build monthly content calendars that align with each client's 90-day marketing plan and campaign priorities
  • Write captions, draft copy, and adapt messaging to each client's brand voice
  • Route all content through our internal approval process (AE review and editorial sign-off) in Monday.com before anything goes live
  • Monitor comments and messages, flag anything that needs a client or AE response, and never engage on medical questions or patient-specific matters
  • Track performance and pull monthly reporting on reach, engagement, follower growth, and campaign results
  • Content creation and shoots
  • Plan, schedule, and run photo and video shoots at client practices, including shot lists, interview prompts, and day-of coordination with practice staff
  • Capture short-form video and photography on-site (provider intros, condition explainers, behind-the-scenes, team features)

Benefits

  • Health insurance benefits
  • PTO
HealthLinks Marketing logo

HealthLinks Marketing

HealthLinks Marketing, formerly HHK Healthcare Marketing, combines 20 years of strategic expertise to support the growth and success of healthcare organizations across the Southeast. Through innovative digital, social, content, campaign, and creative marketing solutions, we help clients transform ideas into measurable results. Our team is dedicated to elevating healthcare brands with a comprehensive, forward-thinking approach that drives engagement, strengthens connections, and delivers lasting impact.

Founded in 2000
Mount Pleasant, South Carolina, USA
37 employees (8 in marketing)

Marketing Team

Marketing Team Size
5 (14% of company)
Median Tenure
0.7 years
Marketing Roles Posted (Last 30 Days)
1

Traffic Signals

Monthly Visitors
941
Traffic Source Mix
Search
35.7%
Direct
41.1%
Referral
12.5%
Social
8.8%
Paid
0.9%

Headcount Trend

Current headcount: ~37
HealthLinks Marketing logo

Social Media Coordinator

HealthLinks Marketing · Charleston, SC · On-site