Responsibilities

• Manage daily publishing, scheduling, and community engagement across Instagram, TikTok, Facebook, YouTube, and emerging platforms.
• Develop and maintain monthly content calendars aligned with campaigns, club promotions, openings, events, and partnerships.
• Create, shoot, and edit engaging photo and short-form video content, including Reels, TikToks, Stories, and YouTube Shorts.
• Travel to UFC GYM locations to capture original content featuring training, coaches, members, classes, events, and club culture.
• Support corporate and franchise clubs with social media best practices, localized content, and platform guidance.
• Build and maintain social profiles for new club openings while ensuring brand consistency.
• Monitor and respond to comments, DMs, tags, and mentions while escalating customer service or reputation concerns as needed.
• Identify and leverage relevant social trends, audio, formats, and challenges while maintaining brand standards.
• Manage and organize digital content assets for social, email, web, and paid media.
• Continuously optimize organic social strategy through testing of content formats, posting times, creative styles, and platform mix.

Requirements

• 2+ years of hands-on social media management experience for a brand, multi-location business, agency, or creator account.
• Experience with Meta Business Suite, Instagram Insights, and TikTok Analytics.
• Strong short-form video editing skills using CapCut and/or Adobe Premiere Pro, Final Cut Pro, After Effects, DaVinci Resolve, or similar.
• Experience creating static and motion graphics using Canva and/or Adobe Creative Suite.
• Strong understanding of social media trends, platform culture, and algorithms.
• Excellent copywriting and brand-voice skills.
• Portfolio or active social accounts demonstrating content creation and short-form video skills.
• Highly organized, self-motivated, and able to manage multiple projects and deadlines.
• Must be located near multiple UFC GYM locations, have reliable transportation, and be willing to travel regularly for content capture, including occasional evenings and weekends.

Preferred

• Interest or experience in fitness, MMA, boxing, jiu-jitsu, or sports.
• Experience with multi-location, franchise, or retail brands.
• Familiarity with social scheduling and management platforms such as Sprout Social, Later, Hootsuite, or Meta Planner.
• Basic photography and lighting skills.
• Experience with UGC, influencer, athlete, or ambassador content.

Benefits

• Complimentary UFC GYM membership
• Medical, dental, and vision benefits for eligible full-time employees
• Paid time off and holidays
• Growth opportunity within a fast-scaling global fitness brand