Responsibilities

• Own and run the @thebtcshow, @oneshothairawards, @btcuniversity, and @arcscissors accounts — planning, creating, and scheduling organic content across Instagram, TikTok, and Facebook.
• Support the Social Media Director on the flagship @behindthechair_com master account as needed.
• Coordinate cross-promotion and collaborations between all BTC accounts, communicating with the Social Media Director to keep messaging aligned.
• Partner with the Editorial team on copy and captions, ensuring written content reflects BTC's brand voice and editorial standards before it publishes.
• Collaborate with internal teams to develop visual and written content aligned with each brand’s guidelines and voice.
• Monitor social channels daily for engagement opportunities, trends, and community interaction.
• Respond to comments, DMs, and mentions promptly and professionally to grow and nurture our community.
• Track and analyze key performance metrics and generate regular performance reports.
• Stay current on emerging social trends, tools, formats, and best practices.
• Support influencer and brand partnership campaigns.

Requirements

• 1–2 years of experience in social media marketing or digital content creation (internships included).
• Strong understanding of all major social platforms and their best practices.
• Excellent written and verbal communication skills.
• Basic graphic design skills (e.g., Canva, Adobe Photoshop, or similar).
• Experience with social media management tools (e.g., HubSpot, Later, Hootsuite, Sprout Social).
• A creative eye and a passion for visual storytelling.
• Highly organized, able to multitask, and comfortable meeting tight deadlines in a fast-paced environment.
• Self-motivated and detail-oriented, able to work both independently and collaboratively.

Preferred

• Video editing skills and/or familiarity with TikTok and Reels content trends.

Benefits

• Salary Range: $45,000–$55,000 annually; final compensation will depend on experience and qualifications.
• Competitive Health / Dental / Vision Benefits options*
• Retirement Benefits with a company match option*
• Paid Vacation & Holidays
• Collaborative, creative, and entrepreneurial team environment
• Remote / Work from home
• * options available to eligible employees