Responsibilities

• Develop and execute social media strategies tailored to each client’s objectives.
• Manage and schedule posts across platforms [Instagram, Facebook, LinkedIn, TikTok, etc.] using tools like Hootsuite or Buffer.
• Create engaging captions that resonate with target audiences.
• Research and implement relevant SEO keywords, hashtags, and trends to optimize content.
• Design high-quality graphics and edit videos to enhance brand storytelling.
• Analyze performance metrics to refine strategies to maximize engagement.
• Stay updated on social media trends, tools, and best practices.

Requirements

• Proficiency in video editing & editing software [e.g., Adobe Premiere Pro, Final Cut Pro, or similar].
• Graphic design skills with experience using tools like Canva, Adobe Photoshop, or Illustrator.
• Strong understanding of social media platforms, their algorithms, and best practices.
• Excellent written communication skills for captioning and content creation.
• Knowledge of SEO keyword research and hashtag strategies.
• A keen eye for aesthetics and detail.
• Self-starter with the ability to manage time and prioritize tasks effectively.

Preferred

• Experience managing social media accounts [personal projects or professional].
• Background in marketing, communications, or a related field.
• Familiarity with analytics tools [e.g., Google Analytics, Meta Business Suite].

Benefits

• Hands-on experience in a fast-paced, creative environment.
• Opportunity to work with diverse brands and projects.
• Mentorship and learning opportunities in social media strategy and management.
• A flexible schedule to accommodate academic commitments.