Social Media Content Creator

New York City, NY (On-site)

$65K/yr – $114K/yrMid LevelFull time

Posted 2 hrs ago

Job Summary

Own end-to-end visual content creation for social platforms, shape platform-specific strategies to grow brand presence, and collaborate across teams to amplify campaigns while using data to optimize creative impact.

  • Lead end-to-end visual content for social channels
  • Drive platform-native tactics and engagement
  • Collaborate across teams and refine strategy with performance data

Job Description

Responsibilities

  • Concept, design, and produce end-to-end visual content, including short-form vertical video (Reels, TikToks, Shorts), graphics, GIFs, carousels, and trend-driven assets.
  • Support building and execute platform-specific social strategies and tactics that drive brand awareness and engagement
  • Collaborate with cross-functional teams to amplify Unity’s campaigns
  • Help manage the editorial calendar, content pipeline, and publishing process
  • Use performance data to evaluate impact and refine creative strategy
  • Stay current on emerging design trends, video editing techniques, and social media best practices

Requirements

  • Proven experience growing a brand’s social presence
  • Expert knowledge of software like Adobe Premiere Pro, Final Cut Pro, or CapCut, with a strong grasp of pacing and visual storytelling for social-first content.
  • Excellent communicator who can simplify technical concepts in relatable ways
  • Experience partnering with influencers or creators to extend brand reach
  • Strong project management and organizational skills, balancing multiple priorities in a fast-paced, distributed team
  • Comfortable on-camera or behind-the-camera, with a creative and analytical mindset
  • Someone with a Social-First Mindset: The ability to natively translate complex topics into platform-native formats, hooks, and visual language rather than adapting traditional marketing materials after the fact.

Preferred

  • Familiarity with Unity’s tech/products, gaming, 3D creation, or real-time technology communities
  • An eye for emerging trends and formats across digital culture
  • A mix of creative and analytical skills — equally excited by concepting ideas and measuring performance
  • Social media community management experience
  • Experience using video editing softwares (like Adobe Premiere Pro, Final Cut Pro, or CapCut), Canva, Figma, and social scheduling platforms.

Benefits

  • Comprehensive health, life, and disability insurance | Commute subsidy | Employee stock ownership | Competitive retirement/pension plans | Generous vacation and personal days | Support for new parents through leave and family-care programs | Office food snacks | Mental Health and Wellbeing programs and support | Employee Resource Groups | Global Employee Assistance Program | Training and development programs | Volunteering and donation matching program
Unity logo

Unity

3.3 Glassdoor

Unity [NYSE: U] offers a suite of tools to create, market, and grow games and interactive experiences across all major platforms from mobile, PC, and console, to extended reality. For more information, visit Unity.com.Download Unity: http://unity3d.com/get-unityWe're hiring! Visit our careers site: https://careers.unity.comFor support, please email: support@unity3d.comCheck us out on our other social channels: Twitter: https://twitter.com/unityFacebook: https://www.facebook.com/unity3d/Instagram: https://www.instagram.com/unitytechnologies/

Founded in 2004
San Francisco, California, USA
7.1K employees (941 in marketing)
52% recommend to a friend
77% CEO approval

Salaries

Posted range

$65K/yr – $114K/yr

Taken straight from the job posting.

Social Media median pay in the United States

$78K/yr

Most pay falls between $64K and $100K. Based on 4,114 salaries.

See all Unity salaries

Marketing Team

Marketing Team Size
419 (6% of company)
Median Tenure
12.2 years
Marketing Roles Posted (Last 30 Days)
4

Funding

Total Funding
$2.9B
Last Raise
$600M
Post IPO Debt, 1 years ago

Funding History

  • Feb 2025
    Post IPO Debt • $600M
  • Nov 2023
    Post IPO Debt • $1B
  • Jul 2019
    Secondary Market • $525M

Traffic Signals

Monthly Visitors
8.8M
Monthly Google Ads Budget
$67.8K
Traffic Source Mix
Search
54.9%
Direct
39.3%
Referral
4%
Social
1.6%
Paid
0.2%

Headcount Trend

Current headcount: ~7.1K
Unity logo

Social Media Content Creator

Unity · New York City, NY · On-site