Social Media & Content Marketing Specialist

Responsibilities

• Manage the firm's social media presence, including content strategy, calendars, publishing, and audience engagement.
• Conceptualize, film, and edit short-form videos, Instagram Reels, UGC-style content, creative skits, and other engaging social media content.
• Create original graphics, photography, written copy, and branded marketing materials.
• Maintain a consistent brand voice and visual identity across digital platforms.
• Monitor social media trends and develop fresh ideas to increase engagement and brand awareness.
• Lead additional marketing projects from concept through completion, managing timelines and coordinating with internal stakeholders.
• Support conference planning, events, campaigns, and other marketing initiatives.
• Track social media performance and use analytics to improve content strategy.
• Exercise sound judgment when developing public-facing content, ensuring accuracy, professionalism, and appropriate review of sensitive material.

Requirements

• 3–4+ years of relevant marketing, social media management, or content creation experience.
• A strong portfolio showcasing original videos, UGC-style content, skits, Reels, branding, and creative campaigns.
• Hands-on experience filming and editing video using Adobe Premiere Pro, CapCut, or similar tools.
• Proficiency with Adobe Creative Suite, Canva, or comparable design software.
• Experience managing social media accounts and developing content from concept to publication.
• Strong writing, organization, project management, and communication skills.
• A creative, self-directed approach and the ability to manage multiple projects independently.
• Good judgment, discretion, and attention to detail.
• Based in or near New York City and able to work a hybrid schedule.
• Portfolio required. Candidates should provide examples of work they personally created, particularly short-form video, UGC-style content, creative skits, and branding projects.

Preferred

• Experience with LinkedIn, Instagram, TikTok, and other social media platforms.
• Background in professional services, legal marketing, or a regulated industry.
• Familiarity with paid social campaigns, digital advertising, and analytics.
• Experience coordinating events, conferences, or broader marketing initiatives.

Benefits

• Health, dental, and vision insurance.
• 401(k), paid time off, and firm holidays.