Social Media & Content Manager

Responsibilities

• Help shape social and distribution strategy for our brand and our clients: which channels, which formats, what cadence, and what each audience should do next
• Build release calendars and launch rollouts around each audience and call to action
• Track performance and report what's working in real numbers (views, clicks, sign-ups, inquiries), then turn it into what we change next
• Set up and manage YouTube, Instagram, Facebook, TikTok and LinkedIn channels for our brand and our clients
• Create posts yourself, including captions, carousels, text and B-roll posts, and short cutdowns
• Own publishing: titles, thumbnails, descriptions, captions, scheduling and release timing
• Manage music licensing and rights clearance so nothing gets claimed or taken down
• Brief and coordinate with our designers and editors, and move deliverables through client approvals on schedule
• Build AI workflows for research, repurposing, captioning and resizing, with human review before anything goes live

Requirements

• 2+ years running social for a brand, agency or creator, with channels you can show grew because of you
• Someone who can explain why a strategy should work, then roll up your sleeves and make it happen
• Strong on YouTube: search, packaging, retention and the Studio back end
• Experienced building channels from zero or turning existing accounts around
• Using AI tools in your daily work, including but not limited to Claude, ChatGPT, VEED, CapCut and Runway, with opinions on what to automate and what never to fake
• Organized and process-minded: you build the checklist, then follow it
• Proactive and comfortable owning your work without constant direction

Preferred

• Have worked with music licensing platforms (Soundstripe, Artlist, Epidemic or similar)
• Have run Meta or LinkedIn ads
• Have agency or client-facing experience
• Can design in Canva or Adobe