Social Media & Content Specialist
Consertus
El Segundo, CA (Remote)
$68K/yr - $80K/yrIn-houseFull-timeMid level3+ years exp.
13 hrs ago
Social Media Content Creator
Worcester, MA (Hybrid)
Salary Not AvailableEntry LevelPart time
Posted 1 day ago
Job Summary
Own the end-to-end social content machine for Her Zen Studio, producing Reels and TikTok content, capturing sessions, and developing trend-driven ideas while coordinating monthly calendars, captions, and storytelling across the brand. You will collaborate with the studio team to boost engagement, traffic, and bookings, and monitor basic performance to inform improvements.
Job Description
Responsibilities
- Film and edit engaging Instagram Reels, TikTok videos, and short-form content.
- Capture high-quality photos and videos of Pilates, yoga, fitness classes, events, and behind-the-scenes moments.
- Develop creative content ideas aligned with current social media trends.
- Create aesthetically appealing content that reflects Her Zen’s modern, feminine, and wellness-focused brand.
- Assist with planning and executing monthly content calendars.
- Write engaging captions with relevant keywords, hashtags, and calls to action.
- Highlight client experiences, instructor personalities, studio culture, and special promotions.
- Identify trending sounds, challenges, and content formats relevant to our audience.
- Collaborate with the studio team to coordinate content creation days.
- Help increase brand awareness, social media engagement, website traffic, and class bookings.
Requirements
- Experience creating content for Instagram, TikTok, or other social media platforms.
- Strong video filming and editing skills.
- Proficiency with tools such as CapCut, Canva, Instagram Edits, or similar software.
- Understanding of social media algorithms, trends, and engagement strategies.
- Strong creative storytelling and visual composition skills.
- Ability to work independently and meet deadlines.
- Excellent communication and organizational skills.
- Comfortable working in a collaborative, women-centered fitness environment.
- What We’re Looking For: - Has a creative eye and can make everyday moments feel exciting. - Understands how to create content that people want to watch, share, and save. - Can balance trending content with a polished, consistent brand aesthetic. - Takes initiative and brings fresh ideas to the table. - Is genuinely excited about wellness, movement, and building community.
Preferred
- Experience creating content for fitness, wellness, beauty, or lifestyle brands.
- Knowledge of Instagram and TikTok SEO.
- Experience with photography, graphic design, or social media analytics.
- Familiarity with paid social media advertising.
Benefits
- Flexible part-time schedule.
- Creative freedom and opportunities to contribute new ideas.
- A welcoming, supportive studio environment.
- Opportunities to grow with an expanding wellness brand.
- Complimentary studio classes.
- Hands-on experience creating content for a growing fitness business.
Salaries
Social Media median pay in the United States
Most pay falls between $64K and $100K. Based on 4,028 salaries.
Marketing Team
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