Social Media, Content & Creator Commerce Manager

Los Angeles, CA (Hybrid)

$86K/yr – $108K/yrMid Level3+ years expFull time

Posted 2 weeks ago

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Job Description

Responsibilities

  • In collaboration with the Director of Marketing & Social, manage the social media content calendar across Instagram, TikTok, YouTube, Pinterest, and Facebook, aligned to product launches, brand campaigns, and cultural moments.
  • Supplement on-camera content by appearing in organic social content as needed.
  • Support the brand founders in creating content, developing concepts, and assisting with execution to bring their on-camera presence to life across platforms.
  • Plan and execute social-first photoshoots and support content capture during larger brand shoot days, as directed by the Director of Marketing & Social.
  • Produce and edit photo, video, and motion assets using Adobe Creative Cloud, Canva, or similar tools.
  • Stay ahead of platform trends, formats, and best practices; surface relevant opportunities to the Director of Marketing & Social to keep Favorite Daughter culturally relevant and algorithm-friendly.
  • Monitor competitive activity and translate emerging formats into rapid, conversion-focused content opportunities.
  • In partnership with the Director of Marketing & Social, execute and help scale all affiliate programs—TikTok Shop, YouTube Shopping Affiliate, ShopMy, LTK, and Pinterest—optimizing links, codes, commissions, payouts, and ROI.
  • In collaboration with the Director of Marketing & Social, identify and onboard creators who authentically align with Favorite Daughter’s aesthetic and audience.
  • Execute end-to-end influencer campaigns—outreach, gifting, product seeding, affiliate setup, paid partnerships, deliverables, and timelines—as directed by the Director of Marketing & Social.

Requirements

  • 3–5+ years of experience in social media management, creator commerce, or influencer/affiliate marketing for a fashion, beauty, or DTC brand.
  • Hands-on experience managing TikTok Shop, YouTube Shopping Affiliate, ShopMy, LTK, and/or Pinterest Shopping.
  • Proven ability to create compelling organic content natively—you know what performs on each platform because you live on them.
  • Comfortable on camera and willing to appear in supplemental content when needed; experience supporting or producing founder-led content a plus.
  • Hands-on editing experience with Adobe Creative Cloud, Canva, or similar tools.
  • Proven ability to drive measurable revenue through affiliate and creator programs.
  • Strong understanding of the women’s contemporary fashion/apparel creator landscape.
  • Analytical mindset: comfortable interpreting performance data and translating it into strategy.

Benefits

  • industry-competitive salary
  • comprehensive benefits plan (medical, dental, vision)
  • matching 401(k)
  • Summer Fridays
  • generous PTO
  • merchandise discounts
  • career development opportunities
  • Centric Cares volunteerism program
  • D&I committee initiatives
Centric Brands logo

Centric Brands

3.2 Glassdoor

Centric Brands LLC is a global leading lifestyle brand collective that has unparalleled expertise in product design, development and sourcing, retail and digital commerce, marketing, and brand building. Centric designs, sources, markets, and sells high-quality products in the kids, men’s and women’s apparel, accessories, beauty, and entertainment categories. The Company’s portfolio includes licenses for more than 100 iconic brands, including Airwalk®, Calvin Klein®, Tommy Hilfiger®, Nautica®, and Under Armour® in the kid’s category; Buffalo®, Faherty®, Hervé Léger®, IZOD® and Joe’s Jeans® in the men’s and women’s apparel category; All Saints®, Coach®, Frye®, Hunter®, Kate Spade®, Michael Kors®, and Vince® in the accessories category; and in the Sports & Entertainment category, Disney®, Marvel®, Messi®, Nickelodeon®, and Warner Brothers® among many others. The Company also owns and operates Avirex®, Fiorelli®, Hudson®, Robert Graham®, and Taste Beauty® and operates joint venture brands, Favorite Daughter, Jennifer Fisher, and Preston Lane. The Company’s products are sold through leading mass-market retailers, specialty and department stores, and online. The Company is headquartered in New York City, with U.S. offices in Los Angeles and Greensboro, and international offices in Asia, Europe, Montreal, and Toronto. Centric Brands social impact efforts are centered around our commitment to serve and uplift the communities where we live and do business. Through our collective volunteerism and contributions, we are dedicated to making a caring and lasting impact on the world around us. For more information about Centric Brands, please visit www.centricbrands.com.

Founded in 2018
New York, New York, USA
2.3K employees (683 in marketing)
62% recommend to a friend
63% CEO approval

Traffic Signals

Monthly Visitors
62.6K
Traffic Source Mix
Search
21.3%
Direct
67.1%
Referral
8.9%
Social
2%
Paid
0.5%

Headcount Trend

Current headcount: ~2.3K

Marketing Team

Marketing Team Size
257 (11% of company)
Median Career Experience
8.5 years
Median Tenure
3.2 years
Marketing Roles Posted (Last 30 Days)
2