Social Media & Content Coordinator

New York City, NY (Hybrid)

$70K/yr – $75K/yrMid Level1+ years expFull time

Posted 2 hrs ago

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Job Summary

Own and lead BYOMA's social content across multiple platforms, from concept to publishing, while leveraging performance insights to optimize campaigns and drive engagement.

Own content creation, publishing, and reporting across platforms.
Translate performance data into actionable recommendations for content effectiveness.

Job Description

Responsibilities

Serve as one of the on-camera faces of BYOMA, regularly appearing in organic social content across TikTok, Instagram, YouTube, and emerging platforms
Confidently speak to camera, participate in trends, educational content, product storytelling, and lifestyle content
Concept, capture, edit, and publish platform-native social content that reflects BYOMA's voice, personality, and community.
Support content creation at events, retailer activations and community experiences
Organize content libraries and digital assets
Develop simple content briefs and creative requests
Help identify opportunities to maximize existing content
Support daily publishing across Instagram, TikTok, YouTube and emerging platforms
Maintain editorial calendars and publishing schedules
Coordinate assets and approvals across internal and external partners

Requirements

1-3 years in social media, content or digital marketing
Beauty or consumer brand experience preferred
Experience creating and appearing in platform-native content for TikTok and Instagram
Strong understanding of social platforms and trends
Portfolio or examples of original creator-style content strongly preferred.
Exceptional on-camera presence with the confidence to independently film creator-style content.
Strong understanding of TikTok, Instagram, YouTube, and emerging social platforms.
Experience creating, editing, and publishing platform-native content.
Excellent organizational skills with the ability to manage multiple projects and deadlines simultaneously.
Strong written communication and copywriting skills.

Byoma

Meet BYOMA – the world’s fastest growing skincare brand.BYOMA has pioneered clinically proven science and innovation by demystifying and democratising skincare– empowering people to make smart, informed, educated choices when it comes to their skin and bringing the conversation around skin barrier health into the mainstream. BYOMA was built on four fundamental principles; Efficacy, Accessibility, Education, and Engagement and these inform, inspire and underpin everything the brand does. Not only are the formulas efficacious – but the dedication to accessibility and education has allowed the brand to become one of the most exciting and engaging skincare brands globally.BYOMA is currently available in Sephora across UK, Europe and Middle East. Target and Ulta in North America, and in other key retailers worldwide such as Boots, Cult Beauty and AmazonJoin us as we build an inclusive community. Because let’s face it, barriers aren’t beneficial for anything other than your skin.

Glasgow, Scotland, GBR

105 employees (30 in marketing)

WWW.BYOMA.COM