Responsibilities

• Own the development and day‑to‑day management of the sponsorships editorial calendar, aligning content to brand priorities and sponsorship objectives.
• Plan and maintain an integrated sponsorships content roadmap across channels, formats, and key enterprise moments.
• Work directly with other marketing partners across Sponsorships and other community managers, social media strategists and partners across the organization to achieve goals.
• Partner with Marketing, Communications, Sponsorships, Risk, Legal, and Technology teams to coordinate workflows, approvals, and on‑time delivery.
• Oversee execution of sponsorships content, including briefing, scheduling, asset coordination, and quality control.
• Track, analyze, and report on editorial and sponsorship performance, translating insights into recommendations and optimizations.
• Develop clear post‑campaign reporting and performance readouts for stakeholders and leadership.
• Develop and deliver ad-hoc reporting needs.
• Ensure all sponsorships content complies with governance, policy, and risk requirements.
• Identify and test new editorial formats, storytelling approaches, and platform capabilities to enhance sponsorship impact.

Requirements

• Minimum of 2-3 years of experience in a social media or digital role, with demonstrated project management experience, coordinating timelines, stakeholders, and deliverables related to content or campaigns.
• Experience in sponsorships is a plus but not required.
• Knowledge and experience using social media management systems like Sprinklr, Spredfast, Sprout or HootSuite.
• Social media enthusiast and independent user of multiple social platforms (Facebook, TikTok, Twitter, Instagram/Instagram Stories, Pinterest, LinkedIn, YouTube, etc.).
• Working knowledge of integrated digital marketing, including the role of social in the broader digital ecosystem.
• Highly organized with an ability to balance multiple projects and tasks.
• High attention to detail, especially with regards to grammar, voice and tone.
• Ability to read various nuanced conversations and provide appropriate, empathetic responses.
• Flexible, hands-on attitude.
• Self-starter, with the ability to think on feet and show excellent judgment.

Preferred

• Experience in sponsorships is a plus but not required.
• Asset and creative development experience with tools like Canva, Photoshop, or InDesign is a plus.
• Passion writing, photography, technology and emerging platforms is a plus but not required.
• Experience in both B2B and B2C financial services is a plus but not required.
• Experience working in a regulated business field is a plus but not required.

Benefits

• We offer competitive pay, comprehensive medical, dental and vision coverage, retirement benefits, maternity/paternity leave, flexible work arrangements, education reimbursement, wellness programs and more. Note, Citizens’ paid time off policy exceeds the mandatory, paid sick or paid time-away policy of every local and state jurisdiction in the United States. For an overview of our benefits, visit https://jobs.citizensbank.com/benefits.