Company overview

At Citizens, we recognize that the journey to accomplishment is no longer linear and that individuals are made of all they have done and all they are going to do. As one of the oldest and largest financial services firms in the United States with a history dating back to 1828, we’re committed to providing solutions and expertise that support our customers, clients, colleagues, and communities in what’s next on their own unique journey. Whether you’re considering banking with us or looking to work with us, you’ll find a customer-centric culture and a supportive, collaborative workforce at Citizens.You’re made ready and so are we. #MadeReady
Providence, Rhode Island, USA
23K employees (491 in marketing)
69% recommend to a friend
60% positive business outlook

Salaries

Typical salary range

$68,500 – $100,000

/ yr

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People

Hiring activity

Open marketing jobs over time

46 open now

Headcount trend

Company growth over the last 12 months

Headcount +3.6% year over year

Funding

Total funding

$2B

Last raise

$750M

Post IPO Debt, 1 years ago

Funding history

Feb 2025

Post IPO Debt Citizens Bank · $750M

Jul 2024

Post IPO Debt Citizens Bank · $1.3B

Audience

Monthly website visitors
4.9M
Month over month-9.1%
Quarter over quarter-11.6%
Top sourceDirect (63.2%)
Ad budget per month$2.7M
Average search rank44.1
Traffic source mix
Direct
63.2%
Search
28.8%
Referral
6.9%
Paid referral
0.8%
Social
0.1%

LinkedIn followers

Follower count and growth

Total followers

190.3K

12-mo growth

+18.5%

Monthly growth

+1.8%

News

Links