Social Media & Communications Coordinator

Pompano Beach, FL (On-site)

Salary Not AvailableMid Level2+ years expFull time

Posted 6 months ago

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Job Summary

Lead end-to-end social storytelling and content for Spring Step Shoes, aligning creator partnerships and social commerce to build community and revenue across key platforms.

  • Own multi‑channel social narrative and content production, spanning Instagram, TikTok, and commerce-enabled formats.
  • Source and manage creators and influencers, optimize partnerships, and measure ROI to sharpen strategy.
  • Collaborate with Ecommerce and marketing to align content with promotions and drive social commerce performance.

Job Description

Responsibilities

  • Social Media Strategy & Execution (Spring Step Shoes) - Manage the social presence for Spring Step Shoes across Instagram, TikTok, Facebook, Pinterest, YouTube, and LinkedIn
  • Execute platform‑specific strategies rooted in storytelling, comfort, craftsmanship, fit, and everyday lifestyle
  • Create, shoot, edit, and publish high‑quality photo and video content (Reels, TikToks, Stories, lifestyle, product, and in‑store content)
  • Engage with followers, respond to comments and DMs, and actively grow brand community

Requirements

  • 2+ years managing social for consumer brands (fashion, footwear, or lifestyle preferred)
  • Strong copywriting skills across captions, campaigns, and brand messaging
  • Highly organized with the ability to manage multiple initiatives at once
  • Proficiency with tools such as Adobe Creative Suite or similar
  • Experience sourcing and managing influencer and creator relationships
  • Understanding of creator-led growth, brand ambassadors, and social proof
  • Confidence negotiating collaborations and evaluating performance
  • Fully onsite role — no hybrid or remote

Preferred

  • Strong eye for fashion, color, styling, materials, and visual storytelling
  • Ability to connect authentically with a younger, style-conscious audience while respecting the brand’s comfort and craftsmanship roots
  • Proactive, accountable, and execution-focused

Benefits

  • Competitive salary, full benefits, PTO, paid holidays, and profit-sharing
  • Generous employee footwear discounts across all Spring Footwear brands (because you should love what you wear)
  • Be part of a stable, growing company with 30+ years of craftsmanship, innovation, and brand building — while helping shape its next chapter
  • Hands-on impact and career growth in a role where your creativity, voice, and performance are seen and valued
Spring Footwear Corp logo

Spring Footwear Corp

Since 1991, Spring Footwear has provided consumers an experience and feel they can't resist. Utilizing state-of-the-art technology, combined with true European styling and craftsmanship, the commitment remains: to create an experience of natural freedom and luxury that will not be forgotten. Our team strives to deliver a product that boasts unique design and exceptional comfort at competitive prices. We invite you to come and experience Spring Footwear for yourself.

Founded in 1991
Pompano Beach, Florida, USA
86 employees (17 in marketing)

Traffic Signals

Monthly Visitors
4.1K
Traffic Source Mix
Search
29%
Direct
46.3%
Referral
6.1%
Social
16.9%
Paid
1.5%

Headcount Trend

Current headcount: ~86

Marketing Team

Marketing Team Size
12 (14% of company)