Responsibilities

• Concept, script, create and execute social-first beauty content across platforms, owning the process from ideation through filming, editing and publishing
• Write and refine social copy, including captions and short-form video scripts, ensuring alignment with brand voice, platform trends, and campaign goals
• Monitor and identify emerging social trends and translate them into timely, on-brand content opportunities
• Lead and support content capture during shoots, ensuring social-first needs are met
• Collaborate on social calendars and campaign planning, contributing creative ideas that align with broader marketing initiatives
• Set and deliver to production milestones and timelines while working within cross-functional stakeholder requirements
• Analyze content performance and apply insights to optimize future content and improve engagement
• Partner with creative, brand, and marketing teams to develop cohesive, impactful social content
• Comfortable occasionally stepping in front of the camera for content when needed, but primarily focused on directing and capturing content behind the scenes

Requirements

• 2-4 years of experience in social media, content creation, or digital marketing
• Deep understanding of social platforms, trends, and internet culture
• Strong video editing and content creation skills, with specific expertise in short-form video
• Experience using social media management and measurement platforms (e.g., Sprout Social, Dash Hudson) preferred
• Strong project management skills with the ability to manage timelines, stakeholders, and multiple campaigns simultaneously
• Proven ability to ideate and execute engaging, high-performing social content
• Comfortable being on camera and acting as a brand voice
• Ability to work independently and manage multiple projects in a fast-paced environment
• Strong communication and collaboration skills
• Knowledge of skincare, beauty, hair, and cosmetics trends preferred
• Entrepreneurial mindset with a proactive, solution-oriented approach

Benefits

• Hybrid Work Model - 3 days office/2 days home
• Medical, Dental, Vision plans
• 401K matched up to 5%
• Generous PTO (Paid Time Off)
• Short and long-term disability
• Exclusive employee discounts off THG Brands