Social and Digital Coordinator

Juneau, AK (On-site)

$60K/yrMid LevelFull time

Posted 4 days ago

Job Summary

Own and drive Alaskan Brewing’s social media, paid digital and paid social campaigns, and digital storytelling, while coordinating email communications, on-site content, and customer interactions across departments to support brand initiatives.

  • Lead social and community engagement across channels
  • Oversee paid media campaigns and ensure alignment with broader marketing efforts
  • Coordinate digital storytelling campaigns for launches, events, and partnerships

Job Description

Responsibilities

  • Social Media & Community Management to include managing Alaskan Brewing's day-to-day presence across social media channels.
  • Paid Digital & Paid Social to include managing the day-to-day execution of Alaskan Brewing's paid digital and paid social campaigns as well as ensuring paid media works cohesively with organic social, email, web, retail, and broader brand campaigns.
  • Digital Campaigns & Storytelling to include coordinating digital storytelling campaigns supporting brand initiatives, beer launches, seasonal programs, events, partnerships, and other marketing priorities.
  • Employee and Customer Email & Newsletter Communications to include managing Alaskan Brewing's customer email newsletter, coordinating and producing the company's employee newsletter, and maintaining email lists.
  • Customer Communications to include responding to general customer inquires and being the first point of contact for a wide range of customers, fans, partners and community members.
  • On-Site Content & Marketing Support to include capturing and coordinating timely content from the brewery, employees, events, visitors, production and other activities in Juneau as well as help support other Juneau based marketing and communication projects.

Requirements

  • Strong writing, editing, and storytelling skills.
  • Experience managing social media channels for a brand, organization, or similar professional environment.
  • Experience managing paid social and paid digital advertising, including campaign setup, optimization, budgeting, and performance reporting.
  • Familiarity with digital advertising platforms, email marketing platforms, content management tools, social scheduling tools, and digital analytics.
  • Ability to understand campaign performance and use data to improve future digital marketing efforts.
  • Ability to create compelling content and recognize a good story when it is happening.
  • Strong organizational and project management skills with the ability to manage multiple deadlines, campaigns, and communication streams at once.
  • Sound judgment and the ability to communicate publicly on behalf of a brand.
  • Comfortable working independently while collaborating closely with people across departments.
  • Resourceful, responsive, and willing to take ownership of both highly visible campaigns and less glamorous day-to-day tasks.

Preferred

  • Photography, short-form video, basic graphic design, or content production experience is a plus.
  • Experience in beverage alcohol, consumer packaged goods, tourism, outdoor lifestyle, or another consumer brand environment is a plus, but not required.

Benefits

  • Medical, Dental, Vision, 401(k), Paid Time Off, Employee Stock Ownership, Life Insurance, AD&D, Short- & Long-Term Disability Insurance, Employee Assistance Plan, Group Rate Pet Insurance, Beer allotment, Employee discount, and more!
Alaskan Brewing Company logo

Alaskan Brewing Company

2.3 Glassdoor

Award-winning beer from the Last Frontier! Find Alaskan Beer close to you by using the Brew Finder Tool on our website: https://alaskanbeer.com/find-our-beer/

Founded in 1986
Juneau, Alaska, USA
84 employees (8 in marketing)
0% recommend to a friend
1% CEO approval

Salaries

Posted range

$60K/yr

Taken straight from the job posting.

See all Alaskan Brewing Company salaries

Marketing Team

Marketing Team Size
5 (6% of company)
Median Tenure
2.9 years
Marketing Roles Posted (Last 30 Days)
1

Traffic Signals

Monthly Visitors
7.2K
Traffic Source Mix
Search
51.6%
Direct
27.3%
Referral
19%
Paid
2.1%

Headcount Trend

Current headcount: ~84

Recent News

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Social and Digital Coordinator

Alaskan Brewing Company · Juneau, AK · On-site