Responsibilities

• Coordinate native social content production in collaboration with talent relations and marketing teams
• Partner with publishing and production teams to develop scalable content formats, launch moments, reactive campaigns, and fan-first creative
• Assist with copywriting and tone guidance for talent social asks, post captions, and channel-specific messaging
• Review and approve all social assets and post copy, ensuring 100% accuracy prior to publishing
• Support social content development and strategy for an entertainment platform, especially during title launches, trailer drops, and major cultural moments
• Develop content briefs, social calendars, and creative outlines contributing to concepts that are timely, platform-native, and fandom-friendly
• Identify creative opportunities to leverage talent and partners to create moments that will excite and engage fans and subscribers
• Monitor social trends and audience behaviors, flagging insights and creative opportunities that align with programming priorities
• Pitch innovative ideas for expanding social promotions across emerging platforms that may go beyond traditional marketing
• Assist in launching new social handles and growing current ones

Requirements

• 2-4 years of experience in social media, brand marketing, or content strategy, ideally within entertainment, media, or agency settings
• Strong understanding of social platforms, formats, and fan behavior, especially TikTok, Instagram, YouTube Shorts, and X
• Experience developing or managing content development, creative briefs, or production timelines
• Familiarity with talent workflows and how to tailor content for IP and celebrity-driven campaigns
• Strategic thinker with a creative POV, trend fluency, and a passion for fandom, storytelling, and culture
• Familiarity using social media publishing and analytics tools such as ListenFirst, Sprout, Sprinklr, Monday.com, Airtable, Asana, etc.

Preferred

• Prior experience with entertainment brands
• A knack for writing clever, on-brand social copy
• Experience with tools like Adobe Creative Suite
• Comfort working across multiple stakeholders in fast-paced, campaign-heavy environments

Benefits

• Our Best-in-class Wellness And Benefits Offerings Include
• Paid Family Care for parents and caregivers for 12 weeks or more
• Monetary assistance and support for Adoption, Surrogacy and Fertility
• Monetary assistance and support for pet adoption
• Employee Assistance Programs and Health/Wellness/Comfort reimbursements to help you invest in your future and work/life balance
• Tuition Assistance
• Paid time off that includes Flexible Time off Vacation, Annual Sick Days, Volunteer Days, Holiday and Identity days, and more
• Matching Gifts programs
• Flexible working arrangements
• ‘Work Your World’ Program encouraging employees to work from anywhere Publicis Groupe has an office for up to 6 weeks a year (based upon eligibility)