Responsibilities

• Set and champion the creative vision for brands across identity, packaging, and the broader consumer experience.
• Translate strategy, consumer insight, culture, and business objectives into distinctive creative ideas and brand systems.
• Think beyond individual executions to create ownable, scalable brand worlds with clear principles for how they behave.
• Protect the core idea from concept through execution, ensuring creative integrity across every expression of the brand.
• Know when to preserve brand equity, when to evolve it, and when to challenge conventions entirely.
• Lead the creation of holistic brand systems designed to work across packaging, retail, shopper, digital, social, content, campaigns, and emerging channels.
• Bring deep expertise in CPG and packaging design, including portfolio architecture, shelf impact, consumer navigation, and the realities of bringing packaging to market.
• Guide teams in translating core brand equities into flexible visual and verbal systems
• Connect the right disciplines and specialists from strategy and copy to photography, CGI, motion, production, and engineering, to build richer brand experiences.
• Ensure systems are both creatively ambitious and practical enough to scale.

Requirements

• 12+ years of progressive experience in brand and packaging design, including significant creative leadership experience.
• A standout portfolio demonstrating brand creation, identity systems, CPG packaging, and broader brand activation across channels.
• Deep expertise in packaging and a sophisticated understanding of how brands operate across the consumer journey.
• Proven experience leading multidisciplinary creative teams and developing senior creative talent.
• Strong strategic instincts and the ability to connect business, consumer, and brand objectives to creative solutions.
• Exceptional presentation and visual storytelling skills, with experience leading senior-level client conversations.
• Strong understanding of packaging production, photography, CGI, content creation, and the realities of bringing creative ideas to market.
• Fluency in Adobe Creative Suite and presentation tools; curiosity and fluency with emerging creative technologies.

Preferred

• The Ideal Person You are a brand thinker with a designer’s eye and a leader’s mindset. You can look at a business challenge and see the bigger brand opportunity. You understand packaging as one of the most powerful expressions of a brand. And you can envision how that same brand idea comes alive everywhere else. You have a strong creative point of view without needing to be the person who has every idea. You know how to recognize great thinking, make it better, and build consensus around it. You are energized by complexity: different categories, different channels, different disciplines, and different personalities. You bring clarity to all of it. And above all, you care deeply about the idea, the craft, and the people making it.

Benefits

• Group benefits currently include a selection of health care plans with prescription drug coverage, dental plan, vision plan, basic and supplemental life insurance, a flexible spending account for medical and dependent care expenses or a health savings account based on plan selection, short/long term disability and 401(k) Savings Plan.