Social Content Specialist - Vanderbilt

Nashville, TN

Salary Not AvailableMid Level1+ years expFull time

Posted 3 weeks ago

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Job Summary

Own the end-to-end content flow for NIL and branded athletics content, aligning with school teams and Learfield sales to fuel fan engagement and revenue opportunities across social channels.

  • Coordinate multi-platform content creation and production across athletics, local and national sales teams.
  • Maintain the voice and tone for program NIL content on current and emerging social channels.
  • Support concept to completion from writing through shooting and on-site shoots to drive measurable engagement.

Job Description

Responsibilities

  • Assist in creating original, branded and NIL video and social content in partnership with school teams to drive fan engagement across social channels and generate revenue opportunities for local sales staff.
  • Support the development of custom-branded social content for local Learfield property sales teams.
  • Assist in the creation of content for various platforms including but not limited to multimedia audio/video, animation, graphics, and sponsorable content.
  • Serve as a liaison—alongside the Supervising Producer—between the athletics department content team, local Learfield sales teams, and national sales.
  • Collaborate with athletics content teams to produce program-specific NIL and branded content in the defined voice and tone of each account, across all social media platforms, including emerging channels.
  • Support the creative process from concept through final deliverables, including writing, producing, shooting, and occasionally overseeing editing.
  • Assist the Supervising Producer and University production teams in the creative development of Learfield-led original content initiatives.
  • Participate in the production of Learfield live-action shoots and other on-site content opportunities at the University.

Requirements

  • 1+ years of experience in developing creative content that has driven engagement and measurable results.
  • Ability to meet deadlines and thrive in a fast-paced, dynamic environment.
  • Demonstrated ability to collaborate effectively with content creators, partners, and other stakeholders.
  • Excellent communication skills, including the ability to present concepts and strategies to executive leadership.
  • Creative thinker with the ability to generate ideas that support project goals and initiatives.
  • Strong administrative, critical-reasoning, and problem-solving skills.
  • Highly organized, efficient, and strong attention to detail.

Preferred

  • Experience using Adobe Creative Cloud.
  • Experience working in the sports industry—ideally collegiate athletics.

Benefits

  • Medical, Dental, Vision, Health Savings Account, Life Insurance and Other Insurance Plans
  • Flexible Paid Time Off (minimum 10+ days annually), including Parental Leave
  • 20 Paid Holidays
  • 401(k) + Match
  • Short/Long Term Disability
  • Leave benefits are consistent with state and local laws, including the Colorado Health Families and Workplaces Act.
LEARFIELD logo

LEARFIELD

LEARFIELD is a leading media, data, and technology services company with an unparalleled footprint in college sports and live events. We offer our partner institutions, brand sponsors, and fans unmatched access to premier media and content, as well as data-driven solutions across our digital and technology platforms, brand management and marketing programs, multimedia rights strategies, NIL expertise, and ticketing/fundraising services. LEARFIELD’s business lines serve every fan touch point – from tickets and licensed merchandise, to digital content and mobile apps, to sponsor and brand engagement, to in-venue experiences – providing a 365-day, 24/7 connection to consumers and fans. Our passionate team members are grounded in our company values to build trust, be fans of one another, power tomorrow, create & connect communities, and have fun. Career opportunities shared via LinkedIn and on our website include openings across the country and all of our business lines: LEARFIELD Amplify, LEARFIELD multimedia rights, CLC, Paciolan, SIDEARM, and MogoSME. We have corporate offices in Plano, TX (HQ); Atlanta, GA; Jefferson City, MO; Winston-Salem, NC and Irvine, CA.

Founded in 1972
Plano, Texas, USA
1.5K employees (361 in marketing)