Responsibilities

• Participate in brainstorms and support the team in developing engaging, platform-native social media concepts tailored to various client brands.
• Assist in the planning, creative setup, and execution of photoshoots, as well as basic post-production editing for social assets (e.g., cutting short-form video, formatting graphics).
• Help draft social copy, organize digital assets, schedule approved posts, and assist with the live posting of content across client social media platforms.
• Help pull data to analyze weekly and monthly client social performance, learning how to translate metrics into actionable insights.
• Support day-to-day community management by monitoring brand conversations, comments, and DMs under the guidance of the social team.
• Prospect UGC creators and content creators that align with client brand values to help organically grow the New Ground creator database.
• Support the physical and logistical side of product gifting to creators. This includes gathering inventory, packaging, shipping, tracking packages, and basic outreach.

Requirements

• Recently completed or working towards BA or BS or other school equivalent.
• 1+ year experience working in social media and/or influencer marketing or ability to show deep understanding/immersion.

Preferred

• Actively engaged in using social media platforms with a focus on Instagram and TikTok.
• Deep understanding of social media, content trends & influencer landscape across fashion, beauty, and lifestyle.
• Strong creative and critical thinking skills.
• Exceptional organizational skills and detail-oriented.
• Strong time management skills; ability to juggle priorities and multiple projects.
• Ability to work collaboratively with a small agency team.