SMB Demand Generation Lead, Amazon Leo

Responsibilities

• Develop and optimize the subscriber growth strategies and plans across all sales channels to achieve monthly, quarterly, and annual gross adds, revenue, and profitability targets.
• Analyze and leverage industry research, data, and customer trends to define pricing strategies that maximize customer adoption, while balancing supply, subscriber economics, and enterprise value
• Develop and execute on the promotion strategy across all sales channels, including temporary price reductions, introductory price offers, consumer incentives, and high volume events (i.e., Prime Day)
• Partner with marketing, merchandising, sales, business development, and customer support channel owners to maximize placements, enable a more productive sales funnel, and maintain a cohesive subscriber acquisition strategy across all sales channels and customer-facing touch points
• Track and report on subscriber acquisition trends, business performance, variance to plan, and corrective actions as part of weekly, monthly, and quarterly business reviews
• Deliver insightful business analyses, financial models, and comprehensive, written strategy documents considering different types of data and inputs across a broad range of stakeholders
• Demonstrate effective interpersonal skills to build relationships with cross functional teams to influence global business management and foster a culture of global collaboration by sharing best practices with your global team members, partners, and stakeholders

Requirements

• Experience interpreting data and making business recommendations
• Experience interpreting data and making business recommendations across leadership and cross-functional teams
• 5+ years launching and scaling new technology or telecommunications products, services, or businesses

Preferred

• MBA
• Experience developing, leading, negotiating and executing corporate and/or business transactions

Benefits

• Amazon offers comprehensive benefits including health insurance (medical, dental, vision, prescription, Basic Life & AD&D insurance and option for Supplemental life plans, EAP, Mental Health Support, Medical Advice Line, Flexible Spending Accounts, Adoption and Surrogacy Reimbursement coverage), 401(k) matching, paid time off, and parental leave.