SEO - Search Engine Optimization Strategist

Raleigh, NC (Hybrid)

$60K/yr – $80K/yrMid LevelFull time

Posted 2 days ago

Job Summary

You will own and drive SEO strategy across multiple industries, deliver measurable organic growth, and collaborate with creative, technical, and account teams to move business metrics while staying ahead of AI-enabled search trends.

  • Own strategy and drive results across multiple industries
  • Lead technical audits, local and AI-enabled search initiatives

Job Description

Responsibilities

  • Own SEO strategy: Develop and execute high-performing SEO strategies for clients across multiple industries.
  • Drive measurable results: Grow organic visibility, qualified traffic, leads, and conversions. Rankings are great. Revenue is better.
  • Build something bigger: Help us develop scalable SEO packages, processes, tools, and workflows as we expand our in-house services.
  • Master the technical side: Conduct audits, optimize website architecture, improve site performance, and solve technical SEO challenges.
  • Embrace the AI revolution: Stay ahead of AI-powered search, Google AI Overviews, answer engines, and the rapidly changing world of organic discovery.
  • Win locally and nationally: Develop effective local SEO, Google Business Profile, content, and broader organic search strategies.
  • Collaborate with great people: Work alongside our creative, web development, content, and account management teams. (We have a really groovy team)
  • Tell the story behind the numbers: Use analytics and reporting to demonstrate actual business impact, not just pretty charts.

Requirements

  • A proven track record of improving organic search performance and generating measurable business results.
  • Strong technical SEO, on-page optimization, content strategy, and local SEO expertise.
  • Experience with Google Analytics 4, Google Search Console, SEMrush, Ahrefs, Screaming Frog, or similar platforms.
  • An understanding of how AI and emerging search technologies are changing the SEO landscape.
  • The ability to manage multiple accounts, prioritize opportunities, and communicate effectively with clients and teammates.
  • A proactive, curious mindset. You don't wait around for someone to tell you what needs fixing.
  • A collaborative attitude, a sense of humor, and genuine pride in your work.
  • Agency experience is a big plus!

Preferred

  • Agency experience is a big plus!
The Marketing Machine logo

The Marketing Machine

The Marketing Machine is your go-to partner for comprehensive branding, marketing expertise and strategy, campaign planning, project management and graphic design solutions. We are an innovative creative services agency specializing in helping our customers grow their business, whether it’s a company getting serious about their marketing or high-profile nonprofit or corporation whose MarCom staff is wearing too many hats and needs a reliable partner. The Marketing Machine boasts years of experience and expertise working with business owners, C-level executives, and marketing directors as an outsourced member of their internal team, enabling TMM to address every project with open communication and a focus on professionalism. Our creativity-friendly business structure and location in the heart of the action in downtown Raleigh help create an environment of excitement and innovation in our team that is passed along to our clients in the work that we do. Learn more about how you can start building and maintaining a strong brand at theMmachine.com.

Founded in 1998
Raleigh, North Carolina, US
22 employees (12 in marketing)

Salaries

Posted range

$60K/yr – $80K/yr

Taken straight from the job posting.

The middle of this range ($70K) is 8% below the median base salary for SEO Strategist roles in the United States ($76K).

SEO Strategist median pay in the United States

$76K/yr

Most pay falls between $69K and $82K. Based on 59 salaries.

See all The Marketing Machine salaries

Marketing Team

Marketing Team Size
7 (32% of company)
Median Career Experience
9.5 years
Median Tenure
4.3 years
Marketing Roles Posted (Last 30 Days)
1

Traffic Signals

Monthly Visitors
6.7K
Monthly Google Ads Budget
$203
Traffic Source Mix
Search
39.5%
Direct
42.9%
Referral
8.5%
Social
7.6%
Paid
1.1%

Headcount Trend

Current headcount: ~22
The Marketing Machine logo

SEO - Search Engine Optimization Strategist

The Marketing Machine · Raleigh, NC · Hybrid