Responsibilities

• Own and operationalize SMG’s end-to-end SEO and GEO strategy, increasing visibility across AI-driven discovery platforms and driving measurable pipeline impact.
• Prioritize initiatives based on business impact, performance data, and strategic objectives.
• SEO and GEO operating system: Create and document scalable playbooks that embed AI-driven search best practices across Marketing.
• Coach cross-functional partners on applying search insights and AI tools within their workflows.
• Establish repeatable experimentation frameworks that position search as a continuous learning engine for the business.
• Remain current on evolving search trends, algorithm updates, and AI-driven discovery environments.
• AI-enabled workflows and experimentation frameworks: Design and implement AI-enabled workflows, including prompt libraries, automation scripts, programmatic testing, and structured data processes.
• Run structured, hypothesis-driven experimentation cycles to continuously improve SEO and GEO performance.

Requirements

• Bachelor’s degree or equivalent work experience required.
• 3-5 years SEO experience with a demonstrated record of driving measurable organic growth, preferably within a B2B SaaS environment.
• Advanced knowledge of:
• technical SEO, including site architecture, crawl optimization, indexing, and structured data implementation.
• SEO and analytics platforms such as Ahrefs, SEMrush, Screaming Frog, GA4, and Google Search Console.
• data analysis and performance reporting, with the ability to connect SEO performance to business outcomes.
• Demonstrated experience:
• developing and executing generative search optimization and AI-driven search visibility strategies.
• designing and iterating AI-enabled workflows that improve quality, efficiency, or strategic insight.
• running structured test-and-learn cycles to continuously improve performance
• collaborating cross-functionally with Marketing, Product Marketing, Revenue Operations teams.

Preferred

• Familiarity with automation, scripting, or programmatic SEO approaches.
• Experience driving organic growth within growth-stage SaaS organizations.
• Background in experience management and/or customer experience.

Benefits

• Remote-first company (fully remote).
• Unlimited PTO.
• Tech provided.
• We are proud to be an equal opportunity employer. We celebrate diversity and create an inclusive work environment in which all our colleagues experience belonging, have their unique needs respected and met, have equal access to opportunities and resources, and feel fully engaged to contribute to the company’s success.