Senior Strategist

Responsibilities

• Be the day-to-day strategic partner: Support multiple agency accounts as a key point of contact to build trust and drive alignment from client C-suite to execution teams, developing a strong sense of when to validate, defend, or challenge ideas.
• Stay engaged through execution: Partner with creative, account, and project management teams throughout projects to ensure strategic intent is translated into practical, actionable deliverables, not simply documented in briefs.
• Represent strategy on internal client leadership team: Stay deeply embedded in primary client conversations to clarify objectives, map audience tensions, and navigate operational realities firsthand alongside account, project, and creative leads.
• Identify strategic growth opportunities: Proactively translate insights from client work into proactive recommendations, strategic POVs, and future opportunities that help strengthen the partnership over time.
• Synthesize workstreams: Capture intelligence across various lines of business so it compounds into durable account knowledge, rather than disappearing into individual project decks.
• Master positioning and audience framing: Develop and champion clear brand-level positioning across lines of business, establishing the foundation that messaging, content, and nurture program architectures ladder to.
• Architect content and messaging systems: Define the sequencing, modularity, and architecture of content programs. Partner closely with copywriters to build audience-differentiated messaging hierarchies that connect business objectives to creative execution.
• Guide light-touch channel planning: Collaborate with media and channel leads to map content and messaging across advisor and participant journeys.

Requirements

• 8 to 10+ years of relevant experience in an integrated marketing agency or similar environment.
• Regulated Industry Expertise: Demonstrated experience leading strategy development and implementation within heavily regulated industries. Prior experience navigating the specific compliance nuances and audience definitions of the financial services sector is a major plus.
• Strategic Fundamentals: A deep understanding of integrated marketing, with a proven ability to write sharp, inspiring creative briefs and build reusable strategic frameworks.
• Channel and Tool Literacy: Working knowledge of key marketing channels (e.g., traditional media, Meta, TikTok, YouTube, LinkedIn) and tools (e.g., LLMs, Google/GA4).
• AI Proficiency and Strategic Thinking: Demonstrated ability to use AI tools to improve research, synthesis, and content development while exercising sound strategic judgment.
• Project Mastery: Excellent project management and organizational skills to juggle multiple priorities and deadlines.

Benefits

• Generous paid time off (holidays, summer Fridays, vacation days, personal and sick leave) that gets even more generous the longer you stay.
• Comprehensive health, dental, vision, and life insurance.
• 401K with discretionary corporate matching contributions.
• Discretionary annual bonus based on agency and personal performance.
• Paid parental leave, wellness benefits, and ongoing professional development support.
• A remote work model that supports flexibility and autonomy.
• A manager who provides consistent 1:1 check-ins, reviews, and culture-building opportunities to connect with people across the organization.