Responsibilities

• Strategic Leadership: You'll take complex data, deep research, and cultural observations and distill them into clear insights the team can actually use.
• Creative Inspiration: You&aposll take business data and real cultural insights, translating them into clear, inspiring briefs that give our creative teams exactly what they need to make work that actually impacts culture.
• Cultural Authority: You&aposll spot emerging trends and consumer behaviors before they peak, figuring out how to turn those cultural moments into business opportunities.
• Cross-Functional Partnership: You&aposll act as a trusted partner to the creative, account, media and data teams, working closely together to turn strategy into reality.
• Research Mastery: You bring deep expertise in designing, analyzing, and interpreting both quantitative and qualitative research, combined with a natural ability to synthesize the details and identify the most interesting insights and takeaways.
• Presentation & Selling: You know how to build a compelling presentation and confidently sell your strategic point of view to senior leadership and clients.
• Mentorship: You'll look out for the junior planners, guiding their growth and actively shaping the everyday culture of the department.
• Travel: You are ready and willing to travel whenever the project requires it.

Requirements

• Minimum of a Bachelor’s Degree
• 5+ years of strategic/account planning experience
• Have a strong opinion and be willing to listen to others’ opinions
• Must have experience leading the development of strategy and acting as a trusted partner to creative, account, and data teams
• Must have strong presentation skills, be able to develop presentation materials that are clear and concise, and confidently sell a strategic point of view to senior leadership and clients
• Must be a self-starter, demonstrate strong attention to detail, and actively guide the growth of junior planners
• Innate curiosity to want to understand culture, people, and the enduring logic behind what makes them tick
• Highly tuned creative instinct - ability to identify a great idea, protect it, and translate hard data into briefs that inspire work that actually impacts culture
• Creative problem solving skills
• Ability to bring audiences and strategies to life in compelling ways

Benefits

• Our Publicis Groupe motto “Viva La Différence” means we’re better together, and we believe that our differences make us stronger. It means we honor and celebrate all identities, across all facets of intersectionality, and it underpins all that we do as an organization. We are focused on fostering belonging and creating equitable & inclusive experiences for all talent.
• Publicis Groupe provides robust and inclusive benefit programs and policies to support the evolving and diverse needs of our talent and enable every person to grow and thrive. Our benefits package includes medical coverage, dental, vision, disability, 401K, as well as parental and family care leave, family forming assistance, tuition reimbursement, and flexible time off.
• If you require accommodation or assistance with the application or onboarding process specifically, please contact USMTTACompliance@publicis.com.