Senior Staff Outbound Product Manager - EmployeeWorks GTM

Santa Clara, CA (Remote)

$191K/yr – $334K/yrSenior Level12+ years expFull time

Posted 5 hrs ago

Job Summary

Own the end-to-end strategy, deployment orchestration, and partner enablement for an AI-native product across multiple business units, driving adoption, alignment, and scalable partner programs.

  • Cross-BU strategy and messaging alignment
  • Deployment funnel design and escalation protocols
  • Partner enablement and success metrics

Job Description

Responsibilities

  • Drive Cross-BU AI Native Strategy & Alignment - Partner with product leadership and enablement teams across business units to develop coordinated adoption plans for EmployeeWorks within AI Native positioning - Create capability narratives, ROI talking points, and business cases that enable each BU to confidently position EmployeeWorks to their customer base - Align cross-BU messaging so the EmployeeWorks story is consistent and compelling across the organization - Identify and resolve cross-functional obstacles to adoption—from conflicting positioning to enablement gaps Own the Customer Deployment Funnel & Orchestration - Design and operationalize the customer deployment playbook: how we route customers to the right implementation model (Moveworks Professional Services, partner-led, self-serve) based on deal characteristics and customer readiness - Establish the orchestration protocol—clear handoff points, escalation triggers, and support models—so customers have transparent expectations and teams know who owns what at each stage - Monitor funnel health, gather customer feedback, and iterate on routing decisions to continuously improve time-to-value and implementation success - Work closely with sales, professional services, and customer success to ensure seamless execution Build & Scale Partner Enablement - Develop a comprehensive partner enablement program: technical training, implementation playbooks, business case templates, and best practice documentation - Establish partner support infrastructure (ticketing systems, escalation paths, dedicated support channels) that reduces friction and increases partner confidence in EmployeeWorks delivery - Define partner success metrics and create feedback loops to identify capability gaps and drive continuous improvement - Coordinate with professional services and partner management teams on resource allocation and scaling decisions

Requirements

  • 12+ years of product management or GTM leadership experience, with at least 3+ years driving strategy in B2B SaaS or platform environments
  • Track record of driving cross-functional alignment and launching products or features at scale (enterprise product launches highly valued)
  • Experience building or scaling partner ecosystems, channel programs, or customer communities
  • Familiarity with deployment, implementation orchestration, or post-sale adoption workflows
  • Demonstrated ability to influence across product, sales, services, and partner organizations
  • Experience working in matrix organizations with competing priorities and ambiguous scope
  • Takes extreme ownership – You own outcomes end-to-end and don’t wait for permission or perfect alignment to move forward. You drive accountability across teams and don’t shy away from hard problems or ambiguous situations.
  • Bias for action – You move fast and iterate. You'd rather make 80% of a good decision quickly than spend months perfecting it. You drive urgency in a way that brings teams along rather than pushing them.
  • Strategic collaborator – You thrive in cross-functional environments and can influence without authority. You can synthesize input from product, sales, services, and partners into clear priorities and compelling narratives.
  • Customer-obsessed – You're genuinely curious about how customers deploy and extract value from products. You bring customer insights back into strategy and use those insights to make smarter decisions.

Preferred

  • ServiceNow platform or product ecosystem experience
  • Background with AI or intelligent workflow products
  • Sales enablement or field marketing experience
  • Post-sale adoption or expansion motion experience

Benefits

  • We also offer health plans, including flexible spending accounts, a 401(k) Plan with company match, ESPP, matching donations, a flexible time away plan and family leave programs.
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ServiceNow

4.4 Glassdoor

ServiceNow (NYSE: NOW) makes the world work better for everyone. Our cloud-based platform and solutions help digitize and unify organizations so that they can find smarter, faster, better ways to make work flow. So employees and customers can be more connected, more innovative, and more agile. And we can all create the future we imagine. The world works with ServiceNow. For more information, visit www.servicenow.com.

Founded in 2004
Santa Clara, CA, US
32K employees (2,162 in marketing)
89% recommend to a friend
97% CEO approval

Salaries

Posted range

$191K/yr – $334K/yr

Taken straight from the job posting.

See all ServiceNow salaries

Funding

Total Funding
$83.7M
Last Raise
$11M
Post IPO Equity, 3 years ago

Funding History

  • Dec 2022
    Post IPO Equity
  • Mar 2012
    Private Equity • $11M
  • Feb 2012
    Private Equity • $17.9M

Traffic Signals

Monthly Visitors
3.8M
Monthly Google Ads Budget
$1.1M
Traffic Source Mix
Search
39.6%
Direct
49.8%
Referral
7.1%
Social
2.1%
Paid
1.3%

Headcount Trend

Current headcount: ~31.3K

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Senior Staff Outbound Product Manager - EmployeeWorks GTM

ServiceNow · Santa Clara, CA · Remote