Senior Specialist, Media Strategy

New York City, NY (Unknown)

$80K/yr – $90K/yrSenior Level4+ years exp

Posted 7 days ago

Job Summary

Own and drive cross‑channel media planning from strategy through execution and measurement, coordinating with data science, channel leads, and client teams to ensure timely, budgeted campaigns and clear status updates.

  • Translate client goals into actionable media plans and insights
  • Maintain status documents and cross-functional collaboration
  • Support measurement and optimization through campaign life cycle

Job Description

Responsibilities

  • Media Strategy: Support the development of cross-channel strategy & planning for media accounts both externally and internally
  • Develop a deep understanding of clients' business goals, marketing objectives and competitive constraints for the purpose of creating agency media planning outputs
  • Collaborate with data science and channel leads who are responsible for driving campaign performance goals through the application of scientific methods and technology
  • Remain fully embedded in all aspects of the campaign including the planning process, through campaign execution and measurement
  • Maintain internal and external status documents, and walk teams through weekly status meetings
  • Ability to analyze the media landscape, such as competitive insights, audience definitions, and media consumption behaviors that lead into media plan implications
  • Client Relations: Support assigned aspects of client relationships
  • Account Management: Foster collaboration between teams; work with partner creative agencies (where applicable) to integrate messaging & creative campaigns into overall media campaigns
  • Support cross-channel budget management working with client and internal stakeholders
  • Assist in the development and management of timelines to ensure deliverables are executed in a timely manner

Requirements

  • 2-4 years of media planning experience; agency experience preferred
  • Broad knowledge of the overall media landscape, consumer behavior and media consumption with the ability to pull competitive reporting and target insights using media research/reporting resources
  • Cross-channel understanding of the media plan ecosystem and lifecycle from strategy to reporting
  • Curious mindset with strong critical thinking skills needed to solve diverse business challenges
  • Experience working with clients, vendors or suppliers with the ability to develop trusted relationships
  • Superb communication and developing presentation skills
  • Ability to work collaboratively in a cross-functional environment (internally & externally)
  • Desire to be a hands-on multi-tasker that thrives in a fast-paced environment
  • A data-driven approach, leveraging insights to develop strategy and define measurement
  • Strong proficiency in Google Suite with keen attention to detail

Benefits

  • Unlimited paid time off
  • 401k with company matching and no vesting period
  • Annual bonuses
  • Generous medical plan
  • Paid parental leave
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Known

Known is built on a foundation of two decades of data science, advanced analytics and pioneering technology, all of which power our acclaimed strategy and world-class creative teams. We’re setting a new standard for modern marketing by leveraging the most sophisticated end-to-end operating system for the most innovative brands in the world. The result? Marketing that is predisposed to succeed and scientifically optimized to profoundly impact our clients’ businesses. We do what we do in the most efficient, effective and transparent ways -- and we have a lot of fun doing it, together.

New York, New York, USA
341 employees (87 in marketing)

Salaries

Posted range

$80K/yr – $90K/yr

Taken straight from the job posting.

See all Known salaries

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Senior Specialist, Media Strategy

Known · New York City, NY · Unknown