Marketing Automation Specialist
University Studies Abroad Consortium
Reno, NV (Remote)
$65K/yr - $70K/yrIn-houseFull-timeMid level3+ years exp.
1 day ago
Senior Specialist, CRM and Marketing Automation
Chaska, MN (On-site)
$87K/yr – $108K/yrSenior Level3+ years expFull time
Posted 7 weeks ago
Top 1% of applicants do these two things.
The other 99% submit and hope. You're about to do something different.
Job Summary
Own CRM operations and data hygiene for HubSpot within the digital marketing ecosystem, aligning with RevOps and sales enablement to improve lead quality, segmentation, and compliant engagement.
- CRM operations and data quality ownership across HubSpot, with cross-functional collaboration
- Audience segmentation and form/landing page collaboration to drive targeted engagement
- Engagement analytics and process optimization to inform sales and support teams
Job Description
Responsibilities
- Support and optimize CRM operations and daily database maintenance in HubSpot as an administrator and program coordinator, in collaboration with the Digital Marketing Team and CRM stakeholders
- Support and drive efficiencies in lead management records and processes: review, research, and update contact records
- Build segmented lists for targeted email campaigns
- Maintain, design, and identify efficiencies for CRM workflows
- Collaborate on digital campaigns to create landing pages and forms
- Ensure compliance with global data protection and communication regulations
- Analyze behavioral and website data to improve engagement
- Contribute to innovation initiatives Sales Enablement, and partner with sales, sales support, and customer service
Requirements
- Bachelor's degree in Marketing is strongly preferred
- 3 or more years of CRM experience (HubSpot preferred, Salesforce a plus) or related work experience
- Experience with marketing automation and MarTech
- Experience with RevOps, sales pipeline, and lead funnel management
- Pride in execution and an obsession with quality
- Strong B2B digital marketing and sales enablement background
- Proficiency in Excel and data analysis
- Excellent English writing, editing, and verbal communication skills
- Detail-oriented, accurate, and organized
- Self-starter who takes initiative, follows through on projects in a timely manner, and can manage multiple projects
- Critical thinker and problem solver
Benefits
- Annual bonus eligibility
- Progressive paid time off policy
- Generous 401(K) plan with an impressive employer match with no delayed vesting
- Excellent health, dental and vision insurance packages to fit your needs
- Education assistance to support your learning journey
Entegris
Artificial intelligence, augmented reality, Internet of Things – these are not just trends, they are drivers changing the way people live across the globe. With these new drivers and the increasing speed of innovation, there comes an expectation for higher-quality, higher-performing technologies at a faster pace. Every day, and for more than 50 years, Entegris’ singular mission has been to help customers utilize our advanced science-based solutions to support demand drivers; to innovate faster and more efficiently; and ultimately to transform the world. Through the power of our solutions and technology expertise, Entegris provides customers with innovative, science-based solutions to their toughest technology challenges. Headquartered in Billerica, Massachusetts, Entegris employs approximately 8,000 people worldwide, with roughly half employed in Asia-Pacific or Europe. With research and development, customer service, analytical labs, and manufacturing in Asia-Pacific, North America and Europe, Entegris supports customers around the globe as they take technology to the next level.
