Responsibilities

• Manages and executes the content calendar across campaigns, events, newsletters, appeals, and stewardship communications, coordinating timelines, approvals, and deliverables.
• Builds, tests, deploys, and optimizes email campaigns and automated journeys within the marketing automation platform, including templates, dynamic content, personalization, segmentation, A/B testing, and QA.
• Develops and maintains automated workflows, dashboards, journey flows, and patient/donor lifecycle programs to drive engagement and giving.
• Partners cross-functionally with philanthropy, marketing & communications, marketing automation, and IT to ensure aligned strategy, data integrity, platform performance, and timely delivery.
• Monitors performance metrics and reporting, support philanthropy web and digital content updates, and assist with basic SEO and analytics to improve campaign effectiveness.
• Performs other job-related duties as assigned.

Requirements

• Associate’s degree in communications, marketing, public relations, philanthropy communications, or equivalent experience: Required
• Three years' of email marketing, communications, public relations, or communications experience: Required
• Experience building automated workflows, journeys, or lifecycle campaigns in a MAP: Required
• Experience working with CRM databases such as Raiser’s Edge, Salesforce, or similar platforms, including field mapping and data hygiene practices: Preferred

Preferred

• Bachelor’s degree in communications, marketing, or related field: Preferred
• Experience working with CRM databases such as Raiser's Edge, Salesforce, or similar platforms: Preferred