Responsibilities

• Be responsible for end-to-end performance of an intent-based automation program — running a continuous experimentation agenda on messaging, timing, personalization, and signal triggers to drive meeting conversion and deal influence across hundreds of Growth Specialists globally
• Build and launch net-new automation programs, including signal-triggered sequences, multithreading experiments, and programmatic outbound plays
• Partner with sales teams to design and refine rep-facing sequences, assisting on rollout end-to-end from scoping through performance evaluation
• Own program reporting that surfaces insights, recommendations, flags risks, and identifies optimization opportunities proactively

Requirements

• Strong experience in marketing automation with measurable pipeline results
• Experience designing and running growth-focused experiments
• Comfort working with sales teams and translating rep feedback into automation strategy
• Familiarity with AI-powered prospecting and personalization tools (Clay or similar)
• Understanding of B2B SaaS sales processes and short-cycle demand generation

Preferred

• Experience owning large-scale outbound automation programs
• Background working closely with SDR or inside sales teams