Responsibilities

• Produce, direct, and edit social media video and content.
• Appear on camera regularly for social-first video content, festival coverage, talent interviews, creator collaborations, and other editorial initiatives. Conduct on-camera interviews with chefs, musicians, creators, sponsors, and festival talent.
• Help develop recurring social video franchises and personality-driven content formats that build audience engagement and strengthen the Hot Luck brand. Support the Editorial Director in identifying opportunities to expand Hot Luck's presence across YouTube, social video, live-streaming, and other creator-focused platforms. Post on Hot Luck social handles on an agreed-upon cadence
• Collaborate with the Events team to share talent and programming ideas and participate in the events.

Requirements

• Bachelor's degree or equivalent work experience.
• Experience launching or managing video-first content initiatives, including YouTube programming, social video series, or creator-led franchises.
• Experience appearing on camera for a media brand, publisher, creator business, hospitality brand, or entertainment property.
• Experience hosting interviews, live events, podcasts, video series, or social-first content franchises.
• Existing familiarity with or connections within the Austin food, hospitality, music, and cultural communities is strongly preferred.
• Experience creating creator-style content for Instagram Reels, TikTok, YouTube Shorts, and similar platforms preferred.
• Strong on-camera presence and confidence representing a media brand across social, video, and live-event environments.
• Ability to conduct engaging interviews and create authentic, personality-driven content that resonates across social platforms.
• Comfortable hosting social video segments, appearing in branded content, participating in live-streams, and representing Hot Luck at events and community activations.
• Demonstrated understanding of how personality-led content contributes to audience growth, community building, and brand affinity.

Benefits

• a variety of benefits, including medical, dental, vision, prescription drug coverage, unlimited paid time off (PTO), adoption or surrogate assistance, donation matching, tuition reimbursement, basic life insurance, basic accidental death & dismemberment, supplemental life insurance, supplemental accident insurance, commuter benefits, short term and long term disability, health savings and flexible spending accounts, family care benefits, a generous 401K savings plan with a company match program, 10-12 paid holidays annually, and generous paid parental leave (birthing and non-birthing parents), all of which may vary depending on the specific nature of your employment with People Inc. and your work location. We also offer voluntary benefits such as pet insurance, accident, critical and hospital indemnity health insurance coverage, life and disability insurance.