Responsibilities

• Support cross-functional product launches and solution rollouts in collaboration with GSI and Channel partners.
• Support integrated campaigns to drive GSI and Channel pipeline.
• Own the development of partner-specific value props, solution overviews, pitch decks, playbooks and strategic partner program updates.
• Collaborate with Enablement to plan and execute enablement materials, to be delivered both internally and externally (with partners).
• In collaboration with partner marketing, partner programs and external agencies, author partner-branded content such as solution briefs, customer case studies, and blog posts to support demand gen and awareness.
• Partner with Campaigns, Field, and AR/PR to amplify GSI and Channel narratives and momentum.
• Support executive comms and partner events with messaging, abstracts, and on-stage presence content.
• Ensure partner program materials align with the product and GTM strategies.

Requirements

• 5+ years in B2B Product Marketing, Partner/Channel Marketing, or a GTM Strategy role
• Strong experience working with or supporting Global System Integrators (GSI) and Channel partners
• Proven ability to create compelling messaging and enablement for technical and business audiences
• Demonstrated success in launching partner GTM programs that drive measurable results
• Excellent communication, project management, and cross-functional collaboration skills
• Adept at managing ambiguity, prioritizing effectively, and balancing strategic with tactical execution
• Bachelor’s degree required; MBA or equivalent experience preferred

Preferred

• MBA or equivalent experience preferred