Senior Product Marketing Specialist

Minneapolis, MN (Hybrid)

$67K/yr – $92K/yrSenior Level3+ years expFull time

Posted 1 day ago

Top 1% of applicants do these two things.

The other 99% submit and hope. You're about to do something different.

Job Summary

Own and coordinate project deliverables across multiple streams by leading meetings, securing content approvals with branding, and guiding delivery through specialists and enterprise partners.

  • Own deliverable timelines and approvals
  • Coordinate cross-partner execution and content publishing
  • Drive measurement and continuous development of campaigns

Job Description

Responsibilities

  • COORDINATE PROJECT DELIVERABLE TIMELINES – Lead weekly project support meetings to review and update timelines, across multiple partners, in workflow tool (WorkFront). Use established, situational knowledge to coordinate timely delivery in consideration of necessary partners, best practices and lead times. Delegate to Specialists when appropriate; leveraging existing knowledge and providing guidance to promote continued development.
  • PREPARE CONTENT AND GAIN APPROVALS - Proofread manager drafted content and apply required branding, style guidelines and disclosures. Situationally determine review and approval needs (engaging compliance and/or third-party partners as needed) and submit accordingly. Delegate to other specialists when appropriate; leveraging existing knowledge and providing guidance to promote continued development.
  • EXECUTE DELIVERABLES – Deliver/coordinate content delivery via 60+ implementation streams including publishing to host sites (internet, intranet, extranet), social media, print and sending communications via the Email Marketing tool. Engage appropriate enterprise partners; applying best practices and lead times. Upon request, research effectiveness of content (open rates, hits, views, etc.). Delegate to other specialists when appropriate; leveraging existing knowledge and providing guidance to promote continued development.

Requirements

  • Bachelor's degree or equivalent
  • 3+ years of experience supporting business operations, project coordination, marketing operations, or related functions
  • Strong organizational skills with demonstrated ability to manage multiple priorities and meet deadlines
  • Strong interpersonal, communication, and collaboration skills
  • Ability to work independently with limited supervision while contributing effectively within a team environment
  • Adaptability and resilience in a fast-paced environment with changing priorities
  • Visa Sponsorship
  • Applicants must have a valid work authorization that does not now, or in the future, require visa sponsorship for employment in the United States (e.g., H-1B, F-1 CPT, F-1 OPT, TN).

Preferred

  • Proficiency with Microsoft Office applications, including Word, PowerPoint and Adobe Acrobat Pro
  • Experience using email marketing platforms, including building, testing, and managing complex customer journey workflows
  • Experience applying corporate brand and style guidelines
  • Knowledge of compliance review and approval processes, including experience navigating regulatory requirements and partnering with compliance and legal stakeholder
  • Experience coordinating complex projects involving multiple business partners and stakeholders
  • Experience developing, mentoring, or coaching team members
  • Experience coordinating work and deliverables with support staff, specialists, or cross-functional partners
  • Experience using AdTrax, Salesforce Marketing Cloud, Workfront, or similar workflow and marketing technology platforms
  • Knowledge of Ameriprise functions, systems, and business processes
  • Experience within financial services, wealth management, banking, or other regulated industries

Benefits

  • we have a competitive and comprehensive benefits program that supports all aspects of your health and well-being, including but not limited to vacation time, sick time, 401(k), and health, dental and life insurances.

Traffic Signals

Monthly Google Ads Budget
$144.7K

Marketing Team

Median Tenure
14 years
Marketing Roles Posted (Last 30 Days)
3