Responsibilities

• Positioning and messaging: Define and maintain Read AI's positioning and messaging architecture, keeping the durable company narrative separate from feature and campaign messaging.
• Make Read understandable in seconds without reducing it to "another AI notetaker" — extending the story from meetings toward outcomes, workplace intelligence, and action after the conversation.
• Differentiate by audience: individual users, teams, business leaders, IT, enterprise buyers.
• Keep website, campaign, lifecycle, comms, Sales, and CS language reinforcing the same story.
• Product truth and use cases: Sort capabilities into demonstrated customer value, promising hypotheses, and attention-getters — and use each deliberately. Validate claims with Product and Data before building the narrative on them.
• Prioritize audiences based on product behavior, research, and revenue potential. Build jobs to be done, buying triggers, objections, and proof requirements.
• Frame use cases around whole customer problems, not isolated features. Turn Sales and CS field learning into repeatable positioning.
• Launches and adoption: Build a lightweight, tiered launch framework that fits our release velocity: big bets get coordinated support, small releases don't get process.
• Own launches end to end — positioning, proof, web copy, enablement, education — with Brand & Creative on demo and video, Lifecycle on post-launch discovery, and Comms on company narrative.
• Measure by discovery, activation, adoption, retention, and sales use. Not publication.

Requirements

• 6+ years in product marketing in SaaS, AI, productivity, or another fast-moving category, spanning both PLG/self-serve and enterprise motions.
• A record of positioning complex or emerging products, building customer-backed use cases, and owning launches from strategy through adoption measurement.
• Exceptional writing and narrative development; able to understand technical products deeply and translate them into credible outcomes.
• Comfort challenging founders and executives, and operating without a large marketing org or agency support.
• A portfolio of real work — messaging, launches, websites, enablement — not only frameworks.

Preferred

• Category creation is a plus.

Benefits

• low deductible health plans, as well as flexible time away and family leave programs.