Sr. Manager, Product Marketing
Pioneers
USA (Remote)
$140K/yr - $150K/yrIn-houseFull-timeSenior level5+ years exp.
7 hrs ago
Senior Product Marketing Manager
New York City, NY (Hybrid)
$172K/yr – $185K/yrSenior Level6+ years expFull time
Posted 2 months ago
Top 1% of applicants do these two things.
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Job Summary
Own platform positioning and GTM motion for a technical product, including 3 core ownerships across messaging, launches, and customer insights.
- Positioning & messaging for the refreshed platform across ICP segments and competitive differentiation.
- End-to-end launches including naming, narrative, sales enablement, web, press, and analyst relations.
- GTM motion development with sales and product, including plays, pricing input, and field-ready assets.
Job Description
Responsibilities
- Own positioning and messaging for the refreshed platform, including category narrative, pillar-level messaging, ICP-specific value props, and competitive differentiation.
- Lead launches end-to-end — naming, narrative, sales enablement, web, press, analyst relations, customer references, and the launch moment itself.
- Build the go-to-market motion alongside sales and product , including sales plays, pricing and packaging input, persona-based playbooks, and the assets the field actually uses.
- Be the voice of the customer inside the building — running win/loss, customer interviews, and message testing, then turning what you learn into sharper positioning and better content.
- Sharpen the competitive story in a space where we compete with legacy FinOps tools, hyperscaler-native cost products, and a wave of new AI-cost entrants.
- Partner with demand gen, content, and field marketing to make sure positioning shows up consistently across paid, owned, events, and pipeline programs.
- Grow the function — start as a hands-on IC operator and build the PMM team behind you as we scale.
Requirements
- 6–10+ years in product marketing at a B2B SaaS or infrastructure company, with at least some of it at an early-stage or hyper-growth startup.
- A real track record of launching technical products to technical buyers — DevOps, platform engineering, FinOps, cloud, security, or AI/ML infrastructure.
- Strong instincts for narrative. You can take a messy, ambitious product idea and turn it into a story that a CFO, a VP of Engineering, and an SRE all understand in their own language.
- You write well. Not "good for a PMM", actually well. You can produce a launch narrative, a blog post, or a sales one-pager without it needing a rewrite.
- Comfort with ambiguity and speed. We ship fast, decisions move, and the best PMMs here operate more like founders than coordinators.
- Bonus: experience marketing to FinOps, cloud cost, observability, or AI infrastructure buyers. Familiarity with the agentic / AI-native product wave.
Preferred
- Bonus: experience marketing to FinOps, cloud cost, observability, or AI infrastructure buyers. Familiarity with the agentic / AI-native product wave.
Benefits
- Base Salary Range: $172,000 - $185,000 plus equity.
- Health, dental, vision (yes, all three!), equity in something early-stage and exciting, generous PTO, 401K, meal & commuter benefits, a team that will actually challenge you and much more.
PointFive
PointFive enables continuous cloud cost efficiency through our proprietary DeepWasteTM technology, designed to uncover major savings potential hidden within your cloud infrastructure. Our platform empowers enterprise organizations to proactively address these inefficiencies, and provides a tremendous opportunity to optimize valuable resources they may not realize are being wasted.By offering specific, actionable analysis and recommendations, our innovative approach enables organizations to better manage, optimize, and remediate typically overlooked cost inefficiencies. This not only enhances cost awareness and opportunities for continuous growth, but also fosters better collaboration between FinOps and Engineering teams, paving the way for greater organizational efficiency.
