Senior Product Marketing Manager, Field

Cambridge, MA (Remote)

$132K/yr – $238K/yrSenior Level8+ years expFull time

Posted 1 day ago

Job Summary

Own and translate Akamai Cloud product messaging into sales enablement across Sales, Field Marketing, and Events; develop compelling assets, drive sales readiness, and incorporate field feedback to inform GTM, while measuring impact and iterating.

  • Cross-functional alignment between Product Marketing, Sales, and Field teams.
  • Creation of sales assets, enablement, and field feedback loops to improve pipeline.
  • Measurement of asset effectiveness and continuous improvement of go-to-market efforts.

Job Description

Responsibilities

  • Connecting Product Marketing and Sales, building relationships with sales leaders and field teams to understand their priorities, customer challenges, and needs for product messaging, content, and enablement
  • Translating product positioning into sales conversations, partnering with core Product Marketing to turn product messaging, value propositions, and competitive differentiation into compelling stories that resonate with customers and prospects
  • Developing sales assets and content creating and adapting customer presentations, sales collateral, competitive materials, and other resources that help sales teams effectively communicate the value of Akamai Cloud
  • Driving sales readiness, working closely with Sales Enablement to development training, product education, and resources that help sales teams confidenty position our products and engage customers
  • Supporting field marketing and events collaborating with Field Marketing and Events teams to ensure campaigns, customer events, and field programs reflect our product positioning, address customer needs, and support sales priorities
  • Brining field insights into Product Marketing gathering feedback from sales teams on customer needs, competitive challenges, and messaging gaps to inform product positioning, go-to-market strategies, and content priorities
  • Measuring and improving field impact evaluating the effectiveness of sales assets, messaging, and enablement initiatives, identifying opportunities to improve adoption, sales readiness, and impact on pipeline

Requirements

  • 8 years of relevant experience in Product Marketing, Field Marketing, Sales Enablement, or a related function and a Bachelor's degree in Marketing, another related field, or its equivalent
  • practical and technical knowledge of cloud computing, infrastructure, or developer platforms, paired with strong product marketing, market, and business acumen
  • experience partnering closely with enterprise sales organizations to understand their needs and develop messaging, content, and resources that support customer conversations
  • demonstrated experience creating customer-facing presentations, sales collateral, competitive positioning, and other product marketing assets
  • experience supporting go-to-market initiatives and collaborating across Product Marketing, Sales, Sales Enablement, Field Marketing, and Events
  • Excel at communicating complex technical concepts in a clear compelling way and tailoring messaging to different customer audiences, from technical practitioners to business decision-makers
  • comfortable working directly with sales leaders and field teams, building relationships, gathering feedback, and influencing priorities across functions
  • a proactive, hands-on problem solver who can identify gaps, prioritize opportunities, and turn field needs into scalable programs and resources
  • experience measuring the effectiveness of product marketing and enablement initiatives and using feedback and data to continuously improve results

Benefits

  • Akamai provides industry-leading benefits including healthcare, 401K savings plan, company holidays, vacation (in the form of PTO), sick time, family friendly benefits including parental leave and an employee assistance program including a focus on mental and financial wellness; Eligibility requirements apply.
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Akamai

SECURE & OPTIMIZE YOUR DIGITAL INFRASTRUCTUREWelcome to Akamai Secure: Your Trusted Partner in Comprehensive IT and Cybersecurity Solutions.At Akamai, we understand the critical importance of safeguarding and streamlining your digital assets in today's rapidly evolving threat landscape. With our full-scale IT management, security and cybersecurity services, consulting expertise, and innovative software solutions, we empower businesses to enhance productivity, stay ahead of cyber threats, and protect their valuable data.

Founded in 2023
Newton Centre, Massachusetts, USA
4 employees

Salaries

Posted range

$132K/yr – $238K/yr

Taken straight from the job posting.

Field Marketing median pay in the United States

$101K/yr

Most pay falls between $78K and $142K. Based on 1,091 salaries.

See all Akamai salaries

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Senior Product Marketing Manager, Field

Akamai · Cambridge, MA · Remote