Senior Product Marketing Manager

Responsibilities

• Vertical Ownership – Tactics & Coaching
• - Own go-to-market launch strategy and execution for Tactics & Coaching products
• - Develop and maintain clear positioning and value propositions for the T&C portfolio
• - Build and maintain vertical messaging architecture that communicates product value to target audiences
• - Monitor and maintain competitive intelligence and positioning across the T&C market landscape
• - Capture and synthesise sales and market feedback to inform positioning, messaging and GTM improvements
• - Continuously evolve the product narrative by integrating product updates, customer feedback and market insights into positioning and messaging
• PMM Governance & Standards
• - Own the T&C launch governance process, ensuring launches are coordinated effectively across teams
• - Act as operational owner of the Global Marketing Calendar, sequencing launches and marketing activity across the portfolio

Requirements

• Extensive experience in Product Marketing, Product Management or related GTM roles. You have likely gained experience through working in a similar role already in a scale-up or start-up environment, working directly with Founders, or senior leadership and owning initiatives end-to-end
• Strong ability to translate complex technology into clear and compelling customer value propositions
• Strong writing skills
• Strong organisational skills with the ability to coordinate cross-functional teams
• Commercial mindset with interest in market dynamics and competitive positioning
• Willingness to travel and support events outside standard business hours when required

Benefits

• generous paid leave and recognized company holidays, and the opportunity to participate in our comprehensive benefits package, including Health, Dental, and Vision insurance, and 401(k) retirement plan with company match.