Senior Product Marketing Manager at C1 | San Francisco, CA | $100K/yr – $200K/yr

Senior Product Marketing Manager

San Francisco, CA (On-site)

$100K/yr – $200K/yrSenior LevelFull time

Posted 3 months ago

Job Summary

Own launches and messaging for a security identity platform, turning complex tech into buyer friendly narratives and field ready enablement while shaping roadmap voice and proof points.

Launch ownership: narrative, assets, and cross functional orchestration to move pipeline.
Messaging and enablement: translate complex capabilities into a clear so what and train the field to land in deals.
Competitive intel and roadmap voice: monitor landscape and feed differentiated positioning to product and field.

Job Description

Own product launches end-to-end: narrative, messaging, assets, and cross-functional orchestration across product, sales, customer success, and marketing.
Develop positioning and messaging that is both technically credible and commercially sharp, and keep it consistent across the website, sales decks, and campaigns as the category evolves.
Own sales enablement as a core part of the role: translate the "so what" of every release into language sellers can use, build the pitch narratives, and train the team so the story actually shows up in deals.
Support competitive intelligence: track the IGA and emerging agentic identity landscape and arm the field to differentiate clearly.
Partner with product management to shape the roadmap narrative, define ICP and buyer personas, and bring the voice of the customer and the field back into product decisions.
Build the proof points that make our claims undeniable to our buyers through customer stories, metrics, and content.

Has a deep product marketing background in B2B SaaS, ideally in identity, infrastructure, or security.
Is a strong storyteller who can make a message technically accurate and emotionally compelling, and knows the difference between positioning and a feature list.
Has run sales enablement and is excellent at the translation it takes: turning complex product capabilities into a clear "so what," then training the field until that story lands in prospect and customer conversations.
Has run real launches and owned enablement, and can point to launches that moved pipeline and sellers who actually used the materials.
Is customer-obsessed and fluent talking to CISOs, CIOs, Heads of IT, and AI leaders, and comfortable getting technical with product and engineering.
Thrives in a fast-moving, high-growth environment and is energized by an emerging, fast-shifting category (bonus points for experience with AI-focused companies or agentic identity).
Operates with high ownership and owns problems, raises the bar, and obsesses over customer success.

bonus points for experience with AI-focused companies or agentic identity

C1

C1, the global technology solution provider elevating connected human experiences, is transforming the industry by creating connected experiences that make a lasting impact on customers, our teams, and our communities. More than 6,000 customers use C1 every day to help them build meaningful connections through innovative and secure experiences. Our successful track record of tangible positive business outcomes for our customers is a testament to our ability to provide them with the highest level of customer satisfaction, responsiveness, and deep domain expertise. C1 collaborates with nearly half of the Fortune 100, along with other key global industry partners to deliver solutions with a total lifecycle approach. C1 holds more than 5,600 technical certifications across thousands of engineers throughout North America and India, including three Customer Success Centers.

Founded in 1993

Minneapolis, Minnesota, USA

2.1K employees (33 in marketing)

www.onec1.com