Jacob : Personal Brand Consulting

Senior Performance Marketing Lead — Healthcare/Wellness

USA (On-site)

Salary Not AvailableSenior Level3+ years expFull time

Posted 6 weeks ago

Top 1% of applicants do these two things.

The other 99% submit and hope. You're about to do something different.

Job Summary

Own the paid growth funnel from ads to lead delivery, building and testing offers while owning tracking, landing pages, and CRM integration for regulated healthcare audiences.

  • Growth Infrastructure: Set up end-to-end funnel including PPC campaigns, landing pages, forms, and data flows to CRM and email automations.
  • Demand Generation: Plan and optimize Google and Meta campaigns, retargeting sequences, and offer angles to improve conversions and quality leads.
  • Analytics & Collaboration: Align with designers and developers on execution, verify tracking and attribution, and drive continuous optimization of the funnel.

Job Description

  • Growth Infrastructure: Own and optimize PPC campaigns (Google Ads, Meta Ads): budget, bidding, targeting, reporting
  • Demand Generation: Build and manage retargeting campaigns (audiences, sequencing, exclusions)
  • Lifecycle Strategy: Build landing pages and funnels from concept to launch
  • Growth Ops: Work closely with designers and developers to bring campaigns to life
  • Funnel Quality: Ensure the full funnel works end-to-end — forms, lead capture, and asset/book delivery
  • Martech Integration: Integrate forms with CRM and email/autoresponder platforms
  • Tracking & Attribution: Set up and verify tracking (pixels, conversion tracking, UTMs, GA4)
  • You Might Be a Fit If…

Marketing Team

Marketing Roles Posted (Last 30 Days)
1