Senior Paid Media Manager at AdMax Local | USA | $90K/yr – $120K/yr

Senior Paid Media Manager

USA (Remote)

$90K/yr – $120K/yrSenior Level7+ years expFull time

Posted 3 months ago

Job Summary

Own end-to-end paid media programs across SEM, social, and display, translating campaigns into revenue and qualified leads for a book of franchise SMB clients.

Growth engine ownership: plan, execute, and optimize across Search, Performance Max, Display, Social, and Video with clear ROI impact.
Client leadership: translate business goals into media strategies, present progress, and drive investment decisions with franchise and SMB clients.

Job Description

Responsibilities\n\n

Plan, develop, and execute comprehensive paid media strategies to drive revenue, direct response, qualified leads, and new user acquisition for your book of clients
Utilize business acumen to work closely with client teams to identify and fully understand business needs, campaign performance objectives, and opportunities to grow relationships and client investments
Manage Search, Performance Max, Display, Social, Remarketing, and Video advertising campaigns within the native Google, Meta, and Microsoft platforms and the proprietary AdMax Local platform
Oversee delivery of Local SEO, AI Visibility (AIO/GEO), Google Business Profile/Local Listings, Reputation Management, and organic Social Media programs executed by specialized internal teams, ensuring on-time, on-brand, and on-strategy execution for every client (this role manages and quality-checks the work)
Confidently communicate strategy and campaign progress to clients through weekly calls and emails; Present and discuss organic/local SEO and AI Visibility performance on monthly client performance calls, translating concepts, deliverables, and results into clear business impact
Provide recommendations and execute strategies for ad copy, keyword opportunities, campaign structuring, targeting, creative, display network, and other facets of Google inventory
Integrate consumer and business insights into media to enhance targeting and tracking efforts
Optimize performance marketing campaigns to meet and exceed SEM and paid social campaign benchmarks through channel-specific levers utilizing industry best practices
Responsible for monthly reporting on campaign performance with a keen eye toward media optimization to ensure efficient and effective campaign execution
Responsible for tight management of paid media budget, providing timely management of platform setup, invoicing, and accruals
Manage the creative development process, including writing creative briefs, trafficking, creative insights, ensuring timely delivery, and alignment with client direction. Requires a solid understanding of the creative process and creative development best business practices.

\n\nRequirements\n\n

US-based applicants only
7+ years of experience managing multiple client portfolios in SEM (Search, Display, Remarketing, App Install). 1+ years of Performance Max and Shopping experience.
5-7+ years of experience managing multiple client portfolios in paid social (Facebook/Instagram)
TikTok, Snapchat, Pinterest, and Twitter are a plus
Working knowledge of Local SEO, Google Business Profile, local listings/citation management, online reputation management, and organic social media management — sufficient to oversee specialist teams and confidently discuss performance and recommendations with clients on monthly calls
Familiarity with AI Visibility / Answer Engine Optimization (AIO/GEO) concepts and how they intersect with traditional SEO
7+ years of experience in Client Management (Must be comfortable with a high volume of client meetings, some weeks)
Experience working and developing strategies for clients with multiple franchise locations.
Strong ability to multitask, prioritize, and respond with an appropriate sense of urgency in a fast-paced, deadline-driven environment
Proven track record of successfully planning and executing Paid Search, Paid Social, Paid Display, and YouTube campaign management and optimizations at scale
Strong analytical skills and experience with data analysis, attribution, ads implementation, and platform integration (Excel skills required)
Detail-oriented, able to build project plans and presentations with strategic input
A proactive mindset, strong work ethic, and ability to collaborate effectively with cross-functional leads and existing teams

\n\nNice to Have\n\n

Bing Ads Accredited Professional (Preferred)
Google AdWords Certified (Preferred)
Meta BluePrint Certified (Preferred)
Google Analytics Certified is a plus

\n\nBenefits\n\n

Remote environment
Health/dental/vision benefits
Unlimited PTO
401(k) plan

AdMax Local

Admax Local is a boutique digital marketing agency that delivers tailored, results-driven solutions for small and medium-sized businesses (SMBs), franchises, and white-label partners. Our services include SEO, paid social, paid search, and landing page optimization, designed to help local businesses thrive in an increasingly competitive market.With a team of experienced marketers, we focus on creating strategic marketing campaigns that increase traffic, drive high-quality leads, and generate sales. We pride ourselves on our data-driven approach, personalized service, and commitment to helping our clients achieve measurable growth.

Founded in 2015

El Segundo, California, USA

71 employees (31 in marketing)

www.admaxlocal.com