Ghost Growth

Senior Meta Ads Manager (Telehealth): $250-$500k

USA (Remote)

$250K/yr – $500K/yrSenior LevelFull time

Posted 5 hrs ago

Job Summary

Own and drive Meta paid social performance for a portfolio of key accounts, leading strategy, optimization, and cross-functional collaboration across creative, data, and CRO to achieve CAC and ROAS targets.

  • Own paid social strategy and optimization
  • Coordinate cross-functional testing and insights
  • Drive client communication and rapid scaling decisions

Job Description

Responsibilities

  • Lead paid social strategy for a portfolio of key client accounts
  • Analyze and optimize Meta campaigns daily to hit CAC and ROAS targets
  • Scale accounts rapidly and efficiently, making confident budget calls
  • Collaborate with the creative team on testing strategy, briefs, and finding and iterating on winning ads
  • Collaborate with and coach junior media buyers to assist with builds and optimization
  • Work with the data team on reporting, attribution and performance insights
  • Partner with the CRO team to improve landing pages and funnel conversion
  • Communicate with clients: explain performance, recommend next steps and build trust
  • Stay ahead of Meta platform changes, new features and best practices

Requirements

  • Expert-level knowledge of Meta ads strategy, optimization and scaling
  • A proven track record of scaling brands quickly and profitably on Meta
  • Experience managing significant monthly ad spend
  • Strong analytical skills and comfort making fast decisions from incomplete data
  • A deep understanding of creative testing and what drives performance on paid social
  • Clear, confident communication with clients and internal teams

Preferred

  • Telehealth, nutra or subscription DTC advertising experience (a huge plus, but not required)
  • Experience in restricted verticals (health, pharma, supplements, finance)
  • Affiliates and ex-affiliates are welcome to apply.

Salaries

Posted range

$250K/yr – $500K/yr

Taken straight from the job posting.

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