Responsibilities

• Participate in the development of integrated brand media plans and strategies, contributing directly to plan direction and channel strategy rather than executing decisions made by others
• Plan and execute brand channels including premium video, programmatic video and display (DSP), audio, OOH, and brand partnerships
• Maintain working knowledge of paid social, paid search, and performance platforms to inform how brand strategy translates across the full media ecosystem, even where day-to-day execution sits with the Performance team
• Oversee end-to-end management of brand media campaigns, from planning through execution and reporting
• Prepare estimates, insertion orders, and buy specifications
• Own vendor negotiations for rates, positioning, and added-value opportunities, ensuring outcomes align with plan objectives
• Issue RFPs to print, broadcast, and digital vendors
• Implement and monitor tracking of KPIs and overall campaign performance
• Construct and deliver detailed reports on a monthly basis
• Provide review/oversight of junior team members for client-facing reports through a constructive lens

Requirements

• Bachelor's degree or equivalent experience
• 4–6 years of advertising or media agency experience
• Strong math and analytical skills
• A creative and innovative thinker
• A track record of gaining trust and respect through sound judgment, including in high-pressure situations
• Exceptional written, verbal, and negotiation skills, with the ability to communicate across all levels of employees, vendors, and clients
• Exceptional initiative and attention to detail
• Ability to multitask, prioritize, and perform under tight deadlines
• Knowledge & Skill Requirements
• G Suite (Sheets, Docs, Slides), Microsoft Office (Word, PowerPoint, Excel)

Preferred

• Experience guiding or reviewing the work of junior planners a plus

Benefits

• Competitive salary, health, dental, and vision insurance
• 401(k)
• Generous PTO policy, plus paid holidays
• Wellness stipend for physical and mental health programs