Responsibilities

• Own the core messaging architecture for AWS as an Enterprise Security company
• Develop positioning for multiple buyer personas: CISOs, security operations leaders, security engineers, and functional executives.
• Lead messaging for agentic-era security, including agent and workflow identity, detection and response at machine speed, and protection against AI-specific attack surfaces, framing AWS as the company defining the frameworks others don't yet have.
• Write high-impact content: executive narratives, white papers, blog posts, customer stories, and launch messaging.
• Turn technical capabilities into business narratives that resonate with security buyers who think in terms of risk, compliance, and operational continuity.
• Partner with PR and thought leadership teams to develop a consistent AWS Security voice across external channels.
• Produce messaging guides, competitive positioning briefs, and objection-handling frameworks for field teams.
• Support analyst relations (Gartner, Forrester, IDC) with sharp positioning and briefing content that moves AWS in key evaluations.
• Build and maintain a library of messaging assets that enables consistent storytelling across PR, AR, digital, and field.
• Monitor market perception data and analyst reports to track whether the security narrative is landing.

Requirements

• 6+ years of professional non-internship marketing experience
• Experience building, executing and scaling cross-functional marketing programs
• Experience in product marketing, brand strategy, or portfolio marketing for technology companies
• Experience developing positioning and messaging for complex, multi-product portfolios
• Strong writing and editorial skills with demonstrated ability to distill complexity into clarity

Preferred

• Experience driving direction and alignment with large cross-functional teams and agency partners
• Experience marketing cloud security, identity, or threat detection solutions.
• Familiarity with the enterprise security buying process and the CISO-led decision cycle.
• Analyst relations experience: briefings, magic quadrant evaluations, and category positioning.
• Background in or exposure to security practitioner environments (SOC, IR, GRC, DevSecOps).
• Comfort working with perception data and translating market research into a messaging agenda.

Benefits

• Amazon also offers comprehensive benefits including health insurance (medical, dental, vision, prescription, Basic Life & AD&D insurance and option for Supplemental life plans, EAP, Mental Health Support, Medical Advice Line, Flexible Spending Accounts, Adoption and Surrogacy Reimbursement coverage)
• 401(k) matching
• paid time off
• parental leave
• Learn more about our benefits at https://amazon.jobs/en/benefits