Senior Marketing Manager

Responsibilities

• Partner with Sales and Evaluation teams to develop marketing strategies and fragrance direction for customer briefs and project submissions.
• Analyze consumer behavior, market trends, competitive activity, and fragrance categories to identify business development opportunities.
• Conduct market and category gap analyses to identify opportunities for customer brands, product development, and fragrance innovation.
• Develop and lead marketing programs, creative concepts, and visual presentations aligned with customer needs and brand strategies.
• Prepare and deliver category reviews, trend presentations, and customer presentations that communicate Givaudan's capabilities.
• Identify fragrance market opportunities and collaborate with Development teams on olfactive concepts and recommendations.
• Share consumer insights, category knowledge, and market research with regional and global marketing teams.
• Partner with Communications teams to develop marketing content for external audiences, customer events, and industry initiatives.
• Collaborate with Science & Technology teams to communicate fragrance technologies and their relevance to customers and consumers.
• Provide guidance and mentorship to junior Marketing team members and support recruitment activities.

Requirements

• University degree in Business, Marketing, or a related field, or equivalent experience.
• 8+ years of experience in marketing or a related function within the fragrance or consumer products industry.
• Experience in agency or client-side marketing environments is preferred.
• Knowledge of B2B and B2C marketing principles, communication channels, and brand positioning.
• Experience analyzing consumer research, market trends, competitive activity, and fragrance categories to identify business opportunities.
• Knowledge of fragrance products, olfactive families, fragrance notes, and consumer preferences.
• Experience developing and delivering marketing strategies, customer presentations, and creative concepts.
• Experience collaborating with Sales, Evaluation, Development, and cross-functional teams across regions.
• Experience managing multiple marketing projects within established timelines and budgets.
• Experience mentoring junior team members and supporting team development.

Benefits

• Medical, dental, and vision coverage, tuition reimbursement, and a high-matching 401(k) retirement plan.